休闲产品主题化发展与经营

随着人们生活质量的提高，休闲已成为一种时尚。休闲产业日益兴起，休闲经济对国民经济有着巨大的影响力。在休闲产业经营的过程中，单一的、无特色的休闲产品已不能满足人们的需求，休闲产品主题化成为发展趋势。主题公园、主题酒店、主题旅游和主题购物等就是主题化休闲产品的几种表现形式。

Development and Operation of Themed Leisure Products

With the improvement of life quality, leisure has become a fashion. The development of leisure industry has great influences on China's national economy. In the process of operation, single and featureless products are found unable to satisfy people's demand, and themed ones are becoming the trend, which is manifested by them-ed parks, hotels, tours, as well as shopping activities.