| 旅游体验的本质、类型与塑造原则 |
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| 引用本文： | 邹统钎,吴丽云.旅游体验的本质、类型与塑造原则[J].旅游科学,2003,17(4):7-10,41. |
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| 作者姓名： | 邹统钎 吴丽云 |
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| 作者单位： | 北京第二外国语学院旅游管理学院,北京,100024 |
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| 摘 要： | 本文论述了旅游体验的本质，并区分了旅游体验的五种类型。本文认为，为了给游客塑造舒畅而独特的旅游体验，旅游景区的体验塑造应遵循差异性、参与性、真实性与挑战性四条原则。
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| 关 键 词： | 旅游体验 真实性 体验类型 体验塑造原则 本质 |
| 文章编号： | 1006-575(2003)-04-0007-04 |
The Nature and Categories of Tourism Experiences and Developing Principles |
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| ZOU Vongqian,WU Liyun.The Nature and Categories of Tourism Experiences and Developing Principles[J].Tourism Science,2003,17(4):7-10,41. |
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| Authors: | ZOU Vongqian WU Liyun |
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| Abstract: | The paper discussed the nature of tourism experiences, distinguished five categories and suggested that four principles, namely d'versity, participation, authenticity and challenge be followed in creating comfortable and peculiar experiences in tourism areas for tourists. |
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| Keywords: | experience authenticity catalogue of experiences principles for creating experiences |
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