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国民休闲计划与旅游弹性消费——基于旅游应对危机的政策选择
引用本文:冯学钢.国民休闲计划与旅游弹性消费——基于旅游应对危机的政策选择[J].旅游科学,2010,24(1):25-35.
作者姓名:冯学钢
作者单位:华东师范大学商学院,上海,200241
基金项目:国家旅游局2009年度课题《国民休闲与旅游弹性消费、季节性就业——基于旅游业应对危机的公共政策选择》(09TABG011)
摘    要:国际金融危机对我国旅游业的冲击具有自身的阶段特性、传导路径和影响领域,在“突机破危”的特殊环境下,出现了从“大众旅游”向“国民休闲”的转变趋势,而国民休闲计划也随之成为旅游减危排危、扩大旅游弹性消费的有效途径。为此,必须充分认识国民休闲的消费约束,重点撬动四类旅游市场,扩大旅游弹性消费空间,并适时出台一系列有效的杠杆政策,以推动国民休闲计划的顺利实施。

关 键 词:国民休闲计划  旅游弹性消费  金融危机  公共政策

Research on the National Leisure Plan and Tourism Flexible Consumption: Based on Tourism Policy Options Concerning Crisis Response
FENG Xuegang.Research on the National Leisure Plan and Tourism Flexible Consumption: Based on Tourism Policy Options Concerning Crisis Response[J].Tourism Science,2010,24(1):25-35.
Authors:FENG Xuegang
Institution:School of Business/a>;East China Normal University/a>;Shanghai 200241/a>;China
Abstract:Impacts of the global financial crisis on China's tourism industry has its own stage characteristic,conduction path and impact field.To seek for opportunities against the crisis,the National Leisure Plan is found an effective way to reduce the impact and to increase flexible tourism consumption under the trend from mass tourism to national leisure.The author believes that consumer constraint of national leisure must be fully realized in order to expand it especially in four kinds of tourist markets and poli...
Keywords:National Leisure Plan  tourism flexible consumption  financial crisis  public policy  
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