| 新世纪旅游的热点:远洋海岛旅游——上海、海口、三亚市场调查报告 |
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| 引用本文： | 夏林根.新世纪旅游的热点:远洋海岛旅游——上海、海口、三亚市场调查报告[J].旅游科学,2001(2):18-21. |
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| 作者姓名： | 夏林根 |
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| 作者单位： | 复旦大学旅游学系教授 |
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| 摘 要： | 上海和海口、三亚等地的问卷调查表明:远洋海岛旅游将成为新世纪旅游的热点之一;远洋海岛旅游者将以中高等文化程度的中青年为主体,消费趋向中高档,普遍要求旅游项目参与性强,有一定的文化含量和较高的品位.
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| 关 键 词： | 远洋海岛旅游 客源市场 需求结构 需求偏好 |
| 文章编号： | 1006-575(2001)02- |
The Tourist Hot Spot of the New Century: The Off-shore Island Tours--A Probe into Markets of Shanghai, Haikou and Sanya |
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| Xia Lingen.The Tourist Hot Spot of the New Century: The Off-shore Island Tours--A Probe into Markets of Shanghai, Haikou and Sanya[J].Tourism Science,2001(2):18-21. |
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| Authors: | Xia Lingen |
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| Abstract: | Poll surveys show that the off-shore island tours will become a tourist hot spot of the new century. The middleaged and young people will make up the lion's share of island tours. Its consumption tends to be above medium level with strong participation, rich cultural background and more sophiticated taste. |
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| Keywords: | off-shore island tours target market demand structure demand propencity |
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