| 益阳市体育产业的SWOT分析与战略思考 |
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| 引用本文： | 湖南商学院课题组. 益阳市体育产业的SWOT分析与战略思考[J]. 文史博览, 2007, 0(5) |
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| 作者姓名： | 湖南商学院课题组 |
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| 摘 要： | 益阳市体育产业在特色体育项目等方面具有较大的比较优势,也存在市场化程度低等方面的劣势,恰逢连续三届“世羽赛”承办等因素所带来的机遇,同时需要直面经济发展水平低等威胁因素。通过SWOT矩阵分析,提出益阳市体育产业的发展战略。
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| 关 键 词： | 体育产业 SWOT分析 战略 |
Yiyang sports industry SWOT analysis and strategic pondering |
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| Hunan business college Yiyang sports industry developing topic group. Yiyang sports industry SWOT analysis and strategic pondering[J]. , 2007, 0(5) |
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| Authors: | Hunan business college Yiyang sports industry developing topic group |
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| Affiliation: | Hunan business college Yiyang sports industry developing topic group |
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| Abstract: | |
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| Keywords: | Sports industry SWOT analysis Strategy |
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