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| 我国发展会展旅游业的前景及策略初探 | |
| 引用本文： | 林翔,李菊霞.我国发展会展旅游业的前景及策略初探[J].人文地理,2001,16(3):49-52. |
| 作者姓名： | 林翔 李菊霞 |
| 作者单位： | 1. 上海师范大学城市与旅游学院, 上海 200234; 2. 浙江大学管理学院, 杭州 310028 |
| 摘 要： | 本文对世界(包括我国)会展旅游业的发展情况作了简要的概括和总结,认为会展旅游是一个蕴涵巨大价值的高产出的旅游项目,但目前在我国还没有真正引起足够的重视。但会展旅游业在我国有着光明的发展前景,应当予以大力发展。并揭示了我国会展旅游业发展中所存在的一些最突出的问题,同时指出我国发展会展旅游业应采取的策略。 |
| 关 键 词： | 会展旅游业 发展策略 中国 |
| 文章编号： | 1003-2398(2001)03-0049-04 |
| 收稿时间： | 2000-04-10 |
| 修稿时间： | 2000年4月10日 |
A PRELIMINARY STUDY ON THE PROSPECT AND STRATEGIES OF DEVELOPING THE MEETINGS,CONVENTIONS, AND EXHIBITIONS INDUSTRY IN CHINA |
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| LIN Xiang ,LI Ju xia.A PRELIMINARY STUDY ON THE PROSPECT AND STRATEGIES OF DEVELOPING THE MEETINGS,CONVENTIONS, AND EXHIBITIONS INDUSTRY IN CHINA[J].Human Geography,2001,16(3):49-52. | |
| Authors: | LIN Xiang LI Ju xia |
| Institution: | 1. College of Urban and Tourism Science, Shanghai Normal University, Shanghai 200234, China; 2. Zhejiang University, Hangzhou 310028, China |
| Abstract: | The topic of this article is meetings, conventions, and exhibitions (MCE) industry. First, this article gives a brief introduction to the development of MCE in the world (including China), and recognizes MCE as a high-yield tourism item. However, it has not aroused enough emphasis in China yet. MCE has a brilliant prospect in China and is worthy of great effort to be developed. This article points out some of the most apparent restraints now existing in Chinese MCE industry, while giving suggestions on strategies which should be carried out during the development. |
| Keywords: | MCE industry development strategies China |
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