| 如何提高党政领导干部运用新兴媒体的能力 |
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| 引用本文： | 段传亮. 如何提高党政领导干部运用新兴媒体的能力[J]. 攀登, 2011, 30(3): 26-30 |
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| 作者姓名： | 段传亮 |
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| 作者单位： | 中共黑龙江省委党校,黑龙江哈尔滨,150080 |
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| 摘 要： | 新兴媒体的发展,在丰富信息传播渠道、拓宽传播广度和深度、提高领导效能的同时,也以其强大的功能深刻改变着舆论传播格局。社会舆论环境的更加复杂化,给党的思想文化宣传工作和党的执政活动带来了新的挑战和影响。认清当前执政的舆论环境、了解新兴媒体的强大功能、把握新兴媒体传播规律、掌握新兴媒体的操作技术,对于各级领导干部来说具有重要意义。
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| 关 键 词： | 党政领导干部 新兴媒体 能力 |
Enhancing the Ability of Leading Cadres to Using New Media |
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| Duan Chuanliang. Enhancing the Ability of Leading Cadres to Using New Media[J]. Ascent, 2011, 30(3): 26-30 |
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| Authors: | Duan Chuanliang |
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| Affiliation: | Duan Chuanliang (The Party School,CPC Committee of Heilongjiang Province,Harbin Heilongjiang 150080) |
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| Abstract: | New media development also deeply changes the phase of consensus promulgation while enrich information propaganda channel 、expand the extension and depth of transmission and enhance leading efficiency.The complication of social consensus environment brings new challenges and influences to the party＇s idea culture promulgation work and administrative activities.It is significant for the all-level leading cadres to recognize the consensus environment of the contemporary administration 、understand the forceful function of the new media 、grasp its propagating regularity and master its manipulating skill. |
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| Keywords: | Party and government's leading cadre new media ability |
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