| 论我国本土旅游饭店集团与跨国旅游饭店集团竞争战略的选择模型及其具体选择--兼论锦江国际集团竞争战略类型的选择 |
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| 引用本文： | 何建民.论我国本土旅游饭店集团与跨国旅游饭店集团竞争战略的选择模型及其具体选择--兼论锦江国际集团竞争战略类型的选择[J].旅游科学,2004,18(4):17-21. |
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| 作者姓名： | 何建民 |
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| 作者单位： | 上海财经大学国际工商管理学院,上海,200433 |
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| 摘 要： | 本文在引入与发展由美国学者尼雷·达娃(Nirai Dawar)和托尼·弗罗斯特(Tony Frost)论述的发展中国家本土企业与跨国公司竞争战略选择模型的基础上,提出了我国本土旅游饭店集团与跨国旅游饭店集团竞争战略的选择模型及其具体选择,并分析了锦江国际集团可选择的竞争战略类型.
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| 关 键 词： | 本土旅游饭店集团 跨国旅游饭店集团 竞争战略选择模型 竞争战略选择 |
| 文章编号： | 1006-575(2004)-04-0017-05 |
| 修稿时间： | 2004年11月25 |
On Competitive Strategy Option Models for China's Local and transnational Tourist Hotel Groups and Their Specific Choices |
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| HE Jian,min.On Competitive Strategy Option Models for China's Local and transnational Tourist Hotel Groups and Their Specific Choices[J].Tourism Science,2004,18(4):17-21. |
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| Authors: | HE Jian min |
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| Abstract: | The paper introduced and developed the competitive strategy option model established by American scholars Nirai Dawar and Tony Frost for local and transnational tourism enterprises of developing countries, put forward a competitive strategy option model for Chin's local tourist and transnational hotel groups and the specific choices they can make. It also analyzed the competitive strategies suitable for Jinjiang International. |
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| Keywords: | local tourist hotel group transnational tourist hotel group competitive strategy option model choices of competitive strategies |
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