| 论创意旅游——兼谈上海都市旅游的提升战略 |
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| 引用本文： | 高静,刘春济.论创意旅游——兼谈上海都市旅游的提升战略[J].旅游科学,2010,24(3):12-19,38. |
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| 作者姓名： | 高静 刘春济 |
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| 作者单位： | 1. 上海对外贸易学院会展与旅游学院,上海,201620
2. 上海师范大学金融学院,上海,200234 |
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| 摘 要： | 在创意产业勃兴的背景下，创意旅游理论研究与实践逐渐受到了重视。但理论界对创意旅游认知的视角是有差异的，其中：旅游者自我关照视角下的创意旅游着重强调旅游活动主体的自我意识、自我反省，旅游产业发展视角下的创意旅游则着重强调创意思维的延伸及运用。本文对上述观点进行了分析，对理查德和威尔逊提出的创意旅游发展的三种形式做了进一步阐释，进而结合产业实际重点探讨了上海都市旅游的提升战略。
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| 关 键 词： | 自我关照 创意旅游 都市旅游 |
On Creative Tours: Promotion Strategy for Urban Tourism in Shanghai |
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| GAO Jing,LIU Chunji.On Creative Tours: Promotion Strategy for Urban Tourism in Shanghai[J].Tourism Science,2010,24(3):12-19,38. |
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| Authors: | GAO Jing LIU Chunji |
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| Institution: | 1. Tourism and Event Management School, Shanghai Institute of Foreign Trade, Shanghai 201620, China ; 2. School of Finance, Shanghai Normal University, Shanghai 200234 , China) |
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| Abstract: | Influenced by the booming creative industry, theoretical research and practice of creative tourism have drawn many attentions. However, the theoretical circle is schooled by rather diversified viewpoints. Some focus on self-awareness and introspection of tourists from self-care perspective while others on creative thinking from industrial perspective. This paper evaluates these viewpoints and makes in-depth interpretation of the three forms of creative tourism development introduced by Charles and Wilson. It emphasizes on exploring the strategies for improving the development of urban tourism in Shanghai in the light of reality. |
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| Keywords: | self-care creative tourism urban tourism |
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