流动视角下生活方式型企业主移民综合感知及归属倾向研究——以丽江束河古镇为例

以移民聚集地丽江束河古镇为例，运用质性分析法中的半结构式访谈法对26位生活方式型企业主移民进行访谈，从流动性视角出发，在预调研、半结构式访谈和二手资料分析基础上，对束河古镇此类移民群体的综合感知进行研究，编码分析共得出4个一级类目（社会交往、自我认知、生活环境、负面感知）以及12个二级类目，详细分析各类目之间的关系和意义后，深入探讨了移民群体的归属倾向问题，剖析该问题的主要影响因素并提出了具体策略，为该类移民发展提供了保障。

PERCEPTION OF LIFESTYLE ENTREPRENEURIAL MIGRANTS BASED ON THE MOBILITY PARADIGM:A CASE STUDY OF SUHE ANCIENT TOWN

With the growing of mobilities, contemporary society is characterised by the continuous movement of people, objects, capital and information. Tourism-induced migration becomes one way of mobilities. Among that lifestyle entrepreneurial migrants is the dominant. When they move to the destination, they are largely with the self-employment dimension of entrepreneurship, namely the engagement by individuals in self-directed economic activities, including operating small businesses. They are flows of people seeking lifestyle benefits in an attractive environment. Kinds of opportunities have encouraged increasing numbers of such people to move. A reasonably precise term for the type of individual investigated here might be ‘consumption-oriented’ or ‘lifestyle’ migrants who are self-employed. However, the fact is that their networks, interactions, relationships and perception to the place emerging within mobile societies have been overlooked. In response to these gaps in knowledge, this paper focuses on the growing aspect of lifestyle-induced migration behaviour and tries to study the integrated perception of such group, such as the link between lifestyle migration and their usual entrepreneurial activity. To achieve the goal, qualitative research methods are used, so 26 lifestyle entrepreneurial migrants were interviewed using semi-structured interviews in Suhe ancient town. Along with pre-research and secondary data analysis, the main factors they perceived are discussed. To ensure the material, key informat and kinds of responds were included. And coding analysis is a main analysis instrument. Main attributable factors are discussed and strategies are given to prompt their desire to live in Suhe.