首页 | 本学科首页   官方微博 | 高级检索  
     

中国高星级酒店业主与国际酒店管理集团的委托管理关系研究
引用本文:朱承强,吕丽莉. 中国高星级酒店业主与国际酒店管理集团的委托管理关系研究[J]. 旅游科学, 2011, 25(3): 67-74
作者姓名:朱承强  吕丽莉
作者单位:上海师范大学旅游学院,上海,200234
摘    要:本研究从委托管理视角,剖析中国酒店业主委托国际酒店管理集团管理的经营现状、动因及存在问题。研究结果表明:成功的委托管理是酒店业主与国际酒店管理集团管理方实力对等与利益平衡的结果。通过研究,本文构建了一个从酒店筹建到经营管理全过程、融合业主与管理方文化的共赢合作模式,以期为预防和化解国际酒店管理集团与中国业主合作中存在的矛盾提供新的思路。

关 键 词:国际酒店管理集团  中国高星级酒店业主  委托管理

Research on Relationship between International Hotel Management Groups and Chinese Property Owners under Management Contract
ZHU Chengqiang,LV Lili. Research on Relationship between International Hotel Management Groups and Chinese Property Owners under Management Contract[J]. Tourism Science, 2011, 25(3): 67-74
Authors:ZHU Chengqiang  LV Lili
Affiliation:ZHU Chengqiang,LV Lili(School of Tourism,Shanghai Normal University,Shanghai 200234,China)
Abstract:From hotel management contracts aspect,this thesis aims at making an analytical research on the relationship between Chinese property owners and global Hotel Management Groups by focusing the causes,the current status and the existing problems.The results show that matched capabilities and balanced interests result in the success of international management contract.Based on the findings,this paper builds a win-win culturally integrated model for win-win cooperation through the entire process from planning ...
Keywords:global Hotel Management Groups  Chinese property owner  Management Contract  
本文献已被 CNKI 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号