旅游视角下的上海F1大奖赛

F1作为世界三大赛事之一，将于2004年9月正式在中国举办上海大奖赛。F1大奖赛凭借其巨大的影响力，将为上海带来众多的社会经济效应。本文阐述了F1旅游活动的游客动机以及细分市场，分析了相关行业在F1旅游中的作用；同时，从城市旅游形象、旅游环境、基础设施、旅游经济、旅游产品几个方面论证了F1大奖赛是上海旅游发展的新极点。

Shanghai F1 Event:A Tourism Perspective

As one of the three biggest games in the world, F1 ( FIA Formula One World Championship) will hold a Shanghai Game in this September. With its great influence, F1 will bring Shanghai city a great deal of social and economic benefits. From tourism perspective, the paper explained tourist motive and segmentation of F1 tourism event, analyzed the functions of related industries, proved that F1 is a new core for developing tourism in Shanghai from tourist city image, tourism environment, infrastructure, tourism economy and tourism products aspects.