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Expansion of territories targeted by travellers and growth of attendance rates make tourism sector of significant interest for the implementation of policies on environmental protection at the European Union (EU) level. The need to protect local natural heritage, to integrate tourism industry development policies with the ones pertaining to other sectors that characterize a given territory and to enhance the overall environmental performance are some of the priorities that may appear conflicting at times. This paper discusses a method of analysis and planning aiming to promote potential directives of local governance. This method, representing the outcome of a process coordinated and shared across territories, is oriented towards the sustainable development of the area and refers to the implementation of integrated policies, The Interreg Eco Tourism (INTER.ECO.TUR) project, co-financed by the European Commission under the EU's INTERREG IIIC, provided the research with a useful case study to analyse the dynamics of sustainable tourism development within the European Mediterranean area. The debate of its results offers evidences on the possibility to develop such a governance process effectively, providing insight into an assessment methodology enriched by a clear-cut analysis of its applied experiences.  相似文献   
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