Packaging of Identity and Identifiable Packages: A study of women–commodity negotiation through product packaging

In the age of post-Fordist flexible production, a consumer realizes her/his identity in part through the act of consumption. The visual aspect of commodity–consumer negotiation acquires importance, as commodities must be visually differentiated to attract the gaze of a particular consuming group. The act of visual differentiation is achieved through symbolic packaging, which creates a cognitive link between commodity and consumer. I draw from Baudrillard, who states that in postmodern consumption the sign value of products becomes more important than their actual usefulness (use value). Baudrillard, however, overlooks the importance of gender, race and space in this visual mediation. Through an empirical study of the packaging of women's skin and hair products in two different stores catering to two different income groups in Worcester, Massachusetts, I indicate how gendered identities that are created are complex, porous and materially rooted in space. The geographic situatedness of the exercise checks overgeneralizations allowing it to be studied as an object–subject mediation in a particular spatial context.     

Seismic Waves in Heterogeneous Crust-Mantle Layers under Initial Stresses

This article investigates the propagations of SH-waves and Rayleigh-type waves in a pre-stressed heterogeneous half-space and also Love-type waves in a pre-stressed heterogeneous layer overlying a pre-stressed heterogeneous half-space. Wave-velocity relations for SH-waves, Rayleigh-type waves, and dispersion equation for Love-type waves are derived. The results reflect that initial stress and inhomogeneity decrease the phase velocity of the SH-waves and Rayleigh-type waves. The phase and damping velocities of Love-type waves decrease with wave number, initial stress of the upper media, and inhomogeneity of the lower media, whereas they increase with initial stress of the lower media and inhomogeneity of the upper media.     

Leaf galls on Dicroidium hughesii (Feistmantel) Lele from the Triassic of India—a new record

Disc-like galls are reported on the Triassic corystosperm leaf Dicroidium hughesii (Feistmantel) Lele from the Parsora Formation of South Rewa Gondwana Basin, central India. Although there have been numerous reports of arthropod–plant interactions from Permian and Lower Cretaceous successions, this is the first unequivocal report of arthropod–plant interactions from the Triassic succession of Peninsular India. The new record adds to global evidence that arthropod herbivory and gall formation, in particular, had rediversified by the Late Triassic in the wake of the end-Permian mass extinction.     

Employment Deconcentration: A New Perspective on America's Postwar Urban Evolution

In this study we show that during the postwar era the United States experienced a decline in the share of urban employment accounted for by the relatively dense metropolitan areas and a corresponding rise in the share of relatively less dense ones. This trend, which we call employment deconcentration , is distinct from the other well–known regional trend, namely, the postwar movement of jobs and people from the frostbelt to the sunbelt. We also show that deconcentration has been accompanied by a similar trend within metropolitan areas, wherein employment share of the more dense sections of MSAs has declined and that of the less dense sections risen. We provide a general equilibrium model with density–driven congestion costs to suggest an explanation for employment deconcentration.     

Feminism,the false consciousness of neoliberal capitalism? Informalization,fundamentalism, and women in an Indian city

Neoliberal globalization produces complex terrains of gender exploitation, with – some feminists argue – contradictory impacts on women. On the one hand, it subjects more women to increasing domination and devalorization by capital; on the other hand, women often ‘work’ globalization in ‘enabling’ ways. Informal jobs are often preferred sites for crafting economic emancipation and breaking away from patriarchy at home. Another body of literature argues that the feminization of informalization does not dismantle androcentric, neoliberal capitalism; moreover, reading these moments as women ‘working’ globalization represents a co-optation of women. Using examples of the feminization of informalization and ethno-religious gender violence in Ahmedabad city, India, this article critiques the concept of co-optation and argues that ‘actually existing women’ forge complex negotiations in the context of diverse exploitation, which can be conceptualized better with Marxian and Gramscian notions of false consciousness. The article also contends that understanding false consciousness as an assemblage where gender, class, caste, and ethnicity intersect in myriad ways will create possibilities for resistance.     

‘English Vinglish’ and Bollywood: what is ‘new’ about the ‘new woman’?

Bollywood’s transnational mechanisms offer a unique space to study gendered subjectivity. My article studies a specific Bollywood movie, English Vinglish (2012) to draw out the profile of the ‘new woman.’ Persistently, I question the ‘new-ness’ to the construction of women when the ‘new’ reiterates the values of tradition, nation, and family. The ‘new’ seems to exist as a particular and unique transaction between local traditions and the global spread of populations that make limiting conceptions of woman, nation, or family, anomalies in a world propelled by expanding market needs and demands. The ‘new’ while offering possibilities for women, concomitantly carries different exclusions based on class, religion, language, and other identities. Understanding the formation of gender under contemporary conditions of transnationalism requires attentiveness to an insidious partnership of possibilities and exclusions that makes it simplistic to think in terms of progress or regress.     

Tracking ‘Same–Sex Love’ from Antiquity to the Present in South Asia

This essay focuses on the anthology Same–Sex Love in India: Readings from Literature and History (2000), edited by Ruth Vanita and Saleem Kidwai. Unlike many other recently published, celebratory ‘gay anthologies’, this book contributes to ongoing scholarly work on specific same–sex erotic practices and relations in historical and cultural context. We examine issues relevant to this anthology and other such projects: the use of ‘love’ and ‘same–sex’ as (stable) signifiers over centuries; the validity of interpreting social reality through literary texts from the period; the difficulties of locating ‘love’ in severely hierarchical, even slave–owning, societies; and the implications of using such anthologies in the classroom.     

Social conflict and the neoliberal city: a case of Hindu–Muslim violence in India

In an era of globalisation the 'global' is very much implicated in the 'local'. Local events like conflicts therefore need to be understood in the context of the dynamics of globalisation. This paper argues that neoliberal globalisation undergoes a thorough grounding in accordance with the pre-existing socio-cultural and economic specificities of places, which impact upon inter-community alienation and conflict. Using four case studies from a Hindu–Muslim conflict in a neoliberalising city, Ahmedabad, India, this paper illustrates how open market policies are implicated in local industrial restructuring and urban renewal that simultaneously utilise place-specific ethnocentrism to exclude and fragment the poor.