法国乡村旅游产品的营销及其经验——以Le Relais de Chenillé公司为例

国家旅游局将2006年旅游主题定为“中国乡村游”,表明政府开始重视乡村旅游的发展。然而,我国乡村旅游处于起步阶段,存在不少问题,有必要借鉴国外的成功经验。法国乡村旅游从探索到完善经过了四十多年的发展路程,发展规模大,销售网络完善,拥有系统的行业标准和规范,使法国乡村成为家庭度假和休闲旅游的主要目的地。其在乡村旅游产品营销方面的成功经验值得我们借鉴,主要包括：政府、居民和旅游企业统一协调;乡村旅游的模式相对固定;利用政府性的旅游部门进行推销;利用行业认证进行质量控制和宣传;营销模式多样化等。     

法国乡村旅游产品的营销及其经验——以Le Relais de Chenillé公司为例

国家旅游局将2006年旅游主题定为"中国乡村游,"表明政府开始重视乡村旅游的发展。然而,我国乡村旅游处于起步阶段,存在不少问题,有必要借鉴国外的成功经验。法国乡村旅游从探索到完善经过了四十多年的发展路程,发展规模大,销售网络完善,拥有系统的行业标准和规范,使法国乡村成为家庭度假和休闲旅游的主要目的地。其在乡村旅游产品营销方面的成功经验值得我们借鉴,主要包括:政府、居民和旅游企业统一协调;乡村旅游的模式相对固定;利用政府性的旅游部门进行推销;利用行业认证进行质量控制和宣传;营销模式多样化等。     

20世纪90年代中国城市居民的文化消费——以北京为例

文化消费的比重较大是小康型消费结构的一个重要标志,20世纪90年代北京城市居民的生活水平率先实现了小康,在居民文化消费支出不断增加的基础上,文化消费的内容日渐丰富,其中最为突出的是教育消费比重增长迅速、书报杂志消费异军突起、文娱消费浪潮不断高涨、旅游消费持续升温、休闲消费成为时尚。随着人们的视野开阔和思想解放,文化消费的领域仍在扩展之中。与乡村居民和其他城市居民相比较,北京城市居民的文化消费水平处于一个较高的位置。     

参展观众旅游消费实证研究——以2005年上海汽车展为例

会展业和旅游业有着极其密切的关系,对旅游业有极强的带动作用.本文以2005上海国际汽车展作为案例实证研究,以实地调查的数据为依据探讨参展观众的本地旅游消费结构,详细分析其构成以及国内外地观众与境外观众、不同身份的参展观众的旅游消费结构差异及其影响.     

海峡西岸旅游产业结构布局现状评析与调整对策

海峡西岸旅游产业在全国和亚太地区占有重要地位,旅游产业结构布局的调整有重大意义.当前海峡西岸旅游产业偏重观光游览,旅游投入偏少;偏重自然景观,旅游文化发掘不够;偏重旅行消费,旅游六要素不完备;偏重旅游旺季,时间上经营不平衡;偏重低级竞争,市场无序现象还比较严重.旅游产业布局存在旅游集散地与目的地错位、星散布局缺乏整合、重复布局分散客流、单体布局缺乏联系等问题.海峡西岸旅游产业结构布局调整应集中精力抓准重点,延长产业链,设计旅游精品,调整布局构建多级布局体系.     

生命哲学视野下旅游研究与实践方向的探索

近年来,旅游业已然成为中国国民经济的战略性支柱产业,但以经济发展为主要目标的旅游研究却呈现出固化和乏味的态势。未来旅游研究应科学与哲学齐头并进,与生命哲学的结合,更是旅游研究顺应时代发展的应有之义。文章以生命哲学研究的主要内容梳理为切入点,探索旅游生命观的形成,以生命哲学视野下的旅游概念与本质为整个研究体系的逻辑起点,分析生命哲学视域下旅游发展的内在机理,从矛盾论、价值论的视角逐步探讨未来旅游的研究与实践方向。结合当今时代特征,发现生命哲学下的旅游本质应是体察风景、体验生活与体悟生命的统合。人与自然共同构建生命共同体,科学旅游发展观应转向“以生命为本”,未来旅游的最终目的是促进人的生命自由和全面发展,实现人与自然的生命延续。     

旅游地可持续生计：国际研究进展评述及其对中国的启示

系统梳理总结旅游地可持续生计的国际研究进展,对我国未来旅游地可持续生计研究具有重要启示与借鉴。文章基于Web of Science检索工具,对旅游地可持续生计的相关外文文献进行归纳与评述,在辨析可持续生计概念及分析框架的基础上,从脆弱性背景、生计资本评估、生计策略转型、结构与制度及生计结果五个方面总结了旅游发展对目的地可持续生计的影响作用,并进一步从旅游地可持续生计与生态保护及文化遗产发展之间的作用关系、旅游地可持续生计的适应性与恢复力等方面全面回顾了旅游地可持续生计与社会—生态系统协同发展的相关研究。基于旅游地可持续生计的国际研究述评,文章进一步展望了未来我国旅游地可持续生计研究的重点与方向。     

An Archaeological Survey of El Camino Real de Tierra Adentro,Las Cruces—El Paso

Archaeologists from New Mexico State University surveyed El Camino Real, the earliest long-distance trail established by European colonists in North America, from Las Cruces, New Mexico, to El Paso, Texas. Our goal was to determine the location and condition of this historic trail within a strip of land that has witnessed significant agricultural, suburban, and urban development in recent years. Due to this development, many scholars have assumed that all physical traces of the Camino Real have been destroyed. Results of our research, however, suggest that not all remnants of the trail and related campsites have been lost.     

Enclaves in tourism: producing and governing exclusive spaces for tourism

Abstract

Exclusively planned tourism destinations, such as all-inclusive resorts, gated resort communities, private cruise liner-owned islands and privatized beaches, have increased over the last few decades. Researchers have analyzed these kinds of tourism environments as enclaves, which are typically driven by external forces and actors, strongly supported by globalization and the current neoliberal market economy. Existing research shows that tourism enclaves are characterized by active border-making, power issues and material and/or symbolic separation from the surrounding socio-cultural realities, leading to weak linkages with host communities and the local economy. Tourism enclaves involve power inequalities, injustices and unsustainable practices that often have serious negative impacts on local socio-economic development. The articles of the special issue focus on tourism enclaves in different theoretical and geographical contexts and they contribute to our understanding of how these exclusive spaces are created and transformed and how they shape places and place identities. The individual research articles are contextualized and discussed with the key theoretical perspectives and empirical findings on tourism enclaves. Future research needs include analysis of linkages and flows of labor, goods, ideas and capital in different scales; policymaking, planning and regulations; environmental impacts; and locals’ land and resource access in the respect of bordering, privatization and land grabbing. By focusing on these topics, the tourism industry could be guided towards more responsible and sustainable development path.     

In situ Measurements of Oxygen Dynamics in Unsaturated Archaeological Deposits

Oxygen is a key parameter in the degradation of archaeological material, but little is known of its dynamics in situ. In this study, 10 optical oxygen sensors placed in a 2 m deep test pit in the cultural deposits at Bryggen in Bergen have monitored oxygen concentrations every half hour for more than a year. It is shown that there is a significant spatial and temporal variation in the oxygen concentration, which is correlated to measured soil characteristics, precipitation, soil water content and degradation of organic material. In these deposits oxygen typically occurs when the air content of the soil exceeds 10–15% vol, while oxygen dissolved in infiltrating rainwater is of less importance for the supply of oxygen in the unsaturated zone.