遗产地旅游者旅游动机差异的成因分析——以九寨沟、峨眉山和青城山三个世界遗产地为例

本文针对不同类别遗产地旅游者的旅游动机进行研究,通过对九寨沟、峨眉山和青城山三个世界遗产地旅游者的问卷调查,从遗产地旅游者旅游动机的要素和维度、旅游动机各要素之间的相关性、旅游者特征和旅游者了解遗产地景区的信息渠道对旅游者动机的影响几个方面展开分析,阐释了不同类别遗产地旅游者旅游动机的差异及其生成原因。     

对酒店管理合同受托方激励约束机制相关理论问题的探讨

本文从对酒店管理合同受托方激励约束问题的由来入手,结合新制度经济学的相关理论探讨对酒店管理合同受托方激励约束机制研究的理论价值和现实意义,在此基础上,针对构建对酒店管理合同受托方激励约束机制的研究,提出了相应的理论基础体系.     

中外生态旅游者动机与行为的比较研究

本文基于对当今国内外生态旅游者的动机和行为的调查,分析比较了国内外生态旅游者动机与行为的异同。研究发现：大多数国内生态旅游者的旅游动机是“缓解压力”和“欣赏自然”,而在国外生态旅游者中,旅游动机为“寻求新的体验”和“了解自然”的居多;环境纯净、风景优美的自然生态旅游地是现今中外旅游者的首选;影响国外生态旅游者选择何种旅游产品的因素主要与旅游地的情况有关,而旅游产品价格、旅行社服务水平对国内生态旅游者的旅游地选择的影响较大;中外生态旅游者的团队在构成上有比较大的差别;导游讲解和导游手册／景区标识牌是国内生态旅游者增进对景区了解的主要途径,而国外游客对旅行社与导游的需求较少;当环保行为与游客自身利益发生冲突时,国内游客还是表现出比较强烈的自利思想,而国外游客则表现出比较坚定的环境信念。本文的最后提出了对我国生态旅游健康发展的建议。     

Cultural geography and the inner dimensions of the quest for knowledge

In North American cultural geography, intellectual curiosity has motivated most scholarship directed to learning about the world. Two aspects of that curiosity, epistemic inquisitiveness and wonder, work together to drive the pursuit of knowledge that has the potential to reach an ecstatic consciousness. A great exemplar of intellectual curiosity as a powerful motivational force was Carl O. Sauer (1889–1975), who considered pure inquiry based on intrinsic interest as the foundation of geographical scholarship. That research can also have a euphoric dimension is described in three vignettes of past projects in Highland Peru, the Mascarene Archipelago, and equatorial Brazil, which make explicit how wanting to know and wondering about what might be known prompt ideas and drive them forward. With introspection, cultural geographers are in a position to inform the discipline about how scholarship that conjoins thought and feeling can lead to an understanding of motivation and an appreciation of the intellectual virtues and peak experiences that accrue from scholarly endeavor. To do that requires a willingness to get beyond the reticence that has kept the affective dimension out of research reports.     

In spite of our own best interests: lessons from an interdisciplinary project on urban sustainability

To contribute effectively to academic discourse on urban sustainability, disciplines need to think outside their silos and work together more collaboratively. Although straightforward to posit in theory, the practical realities of bringing together people with different worldviews, languages and skills can be frustrating and lead to loss of motivation. This paper presents the findings from a qualitative study of interdisciplinary team working on an urban sustainability project. Through analysis of archival materials, observations and interviews, a major theme of motivation was uncovered and explored. We conclude with some suggestions for working more effectively interdisciplinary, urban sustainability projects.     

城市居民出游的高铁选乘行为意向的形成机理——以长沙市为例

高速铁路以快捷、舒适、环保的明显优势促成旅游者的选乘决策。基于已有研究成果,思辨选乘动机、选乘阻碍、阻碍协商策略、行为意向的关系,构建人们高铁选乘意向形成的概念模型。选择长沙市居民进行研究,结果表明:快捷选乘动机和阻碍协商策略对行为意向有正向影响,选乘阻碍对阻碍协商策略和行为意向有负向影响。选乘意向的形成有两条路径,一是直接通过快捷动机形成;二是基于快捷和舒适动机,判断选乘阻碍,采取阻碍协商策略,最后形成行为意向。依据研究结论得到了旅游业发展中科学利用高铁的四点启示。     

旅游产业融合的动因、路径与主体探析——以深圳华强集团融合发展旅游主题公园为例

产业融合是世界产业经济发展的重要趋势。在全球产业融合的背景下,旅游业也呈现出强劲的融合发展态势。以深圳华强集团融合发展旅游主题公园为例,探讨旅游产业融合机理。在"技术、市场、企业、政府"等合力的"助推一牵引"互动中,旅游产业融合发生与发展。纵向渗透融合与横向重组融合是旅游产业融合主要演进方式,技术与资源是演进中的主要融合路径。旅游企业在主观上追求范围经济和持久竞争力,客观上完成融合,成为旅游产业融合的主体。     

基于旅游动机的入境旅游者市场细分策略——以桂林阳朔入境旅游者为例

入境旅游市场是中国大力发展的市场,对该市场进行细分可依据多种变量,国外的相关研究证明旅游动机是非常有用的市场细分变量。本研究以桂林、阳朔的入境旅游者为例,以旅游动机为变量对中国入境旅游市场进行细分。因子分析提取出四个动机因子:梦幻/身体的、放松、文化、娱乐,其中文化动机是入境旅游者的最主要动机。以这四个动机因子为基础对入境旅游者进行K-均值聚类分析,发现存在三类具有不同主导动机的入境旅游者:放松型、需求多样型和文化型,三类旅游者在年龄、婚姻状况、国籍、旅行组织和旅行同伴等特征上存在明显差异,这些发现对旅游目的地进行针对性的市场营销,提高营销效率非常有帮助。     

A long entanglement with nature: Flyfishers in the wild

Large wild areas are important for both nature conservation and nature-based recreation. Information on the reciprocal relationships between recreators and the environments in which they recreate can help both conservation and recreation management. We considered motivations, perceptions, environmental concerns, and social concerns among flyfishers who recreate within the Tasmanian Wilderness World Heritage Area on the Central Plateau of Tasmania, Australia. Using semi-structured interviews with 27 participants, we established that they were motivated by a love of nature, desire for experience, escapism, connection, and challenge. On the basis of motivations and attitudes, we discriminated four groups of flyfishers: “social” (those who fish with friends), “trophy” (lone fishers who are goal-oriented), “outdoor enthusiast” (those who enjoy the outdoor experience, fishing optional), and “hunter-gatherer” (those prepared to travel long distances for catch). Nonetheless, all groups perceived environmental and social problems related to fishing and visitation behaviours, from littering to climate change. Fishers perceived environmental problems included identifying exotic weeds and pests but did not specifically include trout as a pest, despite their exotic status and adverse effects on native ecosystems. However, flyfishers were aware of most of their impacts and were willing to help mitigate them. Such insight is significant for geographers and those in associated disciplines and professions seeking to manage wild protected areas.     

网络话题作为定性数据来源的研究方法探讨——以旅游动机研究为例

本文对利用网络话题获取定性数据的方法、对网络话题的分类、网络话题搜集方法的使用方式和适用范围等进行了探讨。网络话题方法根据研究者参与程度的不同,可分为完全不参与型、一般参与型与强势参与型三种类型,适用于取得多样的、深刻的观点内容。本文的实证研究部分,以网络话题为样本,分析了我国旅游者的旅游动机表达。研究发现：旅游者多数从心理和情感需求角度来叙述旅游动机以及旅游对旅游者个人的影响;我国旅游者的旅游动机主要源于学习、探索、消除心理压力的需要。从网友的话题中还发现：旅游和旅行促进了某些旅游者对家与家乡的热爱,即通过外出旅游,认知了“家”的价值与意义。