Architects Creating a Landscape

This article is derived from a research project designed to establish a better understanding of the nature of professional architectural activity in the State of Victoria, Australia, in the second half of the 19th century. It posed the following question: why is the activity in rural areas not acknowledged by the traditional approaches to studying architectural history? Part of the conclusion is that our understanding of urban cultural landscapes/townscapes will be improved if we look beyond the limitations of separate disciplines such as architectural and social history or historical geography. The landscape is built from many layers and they all need to be acknowledged if we are to understand what we find important about it. The reasons for seeking the conservation of our urban environment cannot be related solely to the peculiar interests of one discipline alone. Over the past 30 years the Australian community has developed a substantial interest and appetite for heritage conservation and along with that has grown a broadening interest in how the importance of the urban environment is defined.     

Communism,Heritage and Tourism in East Asia

This study examines the linkages which connect Communism, heritage and tourism with reference to selected East Asian states which are governed by Communist regimes or have recent experience of Communist rule. Aspects of the heritage of Communism are seen to be of interest to tourists, but related visitor attractions also have a wider social and political significance and illustrate how tourism can be employed as a hegemonic tool and propaganda vehicle. Heritage, including that of Communism itself, thus serves as economic, social and political capital within a Communist context where the defining characteristics of government give rise to a distinctive relationship between political systems, heritage and tourism.     

Tourism and Tragedy: The Memorial at Belzec,Poland

In 1942, within in a period of 10 months, 500,000 people were systematically murdered in a specially built death camp at Belzec, Poland. When it had served its purpose the Nazis demolished it, and to hide its existence, grassed the site over, allowing the atrocities performed there to remain virtually hidden from public view for over 60 years. In 2004 an important new Holocaust memorial, covering the whole death camp area, was opened. Visually striking, this conceptual art/architectural artwork affectively elicits strong visitor responses. I explore ways in which the materiality of the reconfigured site makes the invisibility of such horror and collective loss paramount. My interpretation and visual analysis shows how ‘memory work’ can operate through viewer experience. This paper locates Belzec within its historical context and includes a related discussion about Polish–Jewish relationships up to the present. As a significant heritage site, Belzec’s new role in Polish Holocaust tourism is examined.     

Symbolic Reparation,Heritage and Political Transition in South Africa’s Eastern Cape

This article first examines the Truth and Reconciliation Commission’s recommendation of symbolic reparation for apartheid, and its effect on South African heritage. Second, it considers the relationship between public history and civic nation building in South Africa, as well as problems in trying to develop an inclusive public history through museums. Case studies drawn from Grahamstown and Mthatha in the Eastern Cape are explored as examples of the redevelopment of the old and establishment of the new public history as part of the negotiated transition.     

A Framework for Sustainable Heritage Management: A Study of UK Industrial Heritage Sites

In 2002, the World Heritage Committee declared heritage to be ‘an instrument for the sustainable development of all societies’. The term ‘sustainable development’, however, is inscribed with a complex economic, environmental and social agenda that challenges contemporary World Heritage management practice. This paper draws on a content analysis of six industrial UK World Heritage Site management plans. The analysis focuses on the extent that each plan integrates four key sustainability dimensions. Findings indicate that the planning frameworks and collaboration processes in operation at each site ensure conservation of the historical physical fabric but limit the development of a sustainable local cultural economy. A sustainable heritage management framework is presented based on the adoption of a long‐term strategic orientation and extensive local community participation in decision making. The framework is relevant to other complex heritage sites such as historic towns and cultural landscapes.     

Tourism in Ethnic Communities: Two Miao Villages in China

The paper is concerned with the ways in which ethnic culture is presented and experienced by tourists with particular reference to two villages in China inhabited by members of the Miao minority group and popular with visitors. The study is based on qualitative and quantitative data derived from primary and secondary sources and findings reveal contrasts and similarities within and between destination residents and visitors regarding attitudes to tourism and its cultural impacts, especially in terms of authenticity. While the cases display unique features, their analysis affords more general insights into the characteristics of this particular form of heritage tourism and its consequences.     

‘The Birthplace of Australian Multiculturalism?’ Retrospective Commemoration,Participatory Memoralisation and Official Heritage

In Australia, the authorised heritage discourse contributes to shaping the stereotypically Australian. It actively engages in creating a contemporary national story which glosses over the more shameful or distasteful episodes and themes in Australian colonial and post‐colonial history which is presented as being by‐and‐large progressive and benign. While the process of forging national history has become more complex and increasingly fraught, given globalisation and the emergence of new histories, nation and nationalism remain culturally persistent. The turn to multiculturalism from the 1970s as the principal way of defining Australianness and the nation lead some conservatives in politics and the heritage industry to appropriate the new social history, using it to present diversity as an indicator of a fair and open society. In this process, both history—an evolving academic discipline—and the past—lived experience which has meanings and uses in the present—were transformed into heritage.     

Pacifying War Heritage: Patterns of Cosmopolitan Nationalism at a Danish Battlefield Site

Former battlefields are often held to be important nodes in national iconographies. This article offers an analysis of a Danish battlefield site which has historically been taken to epitomise fervently ethnic national qualities. The article traces significant shifts in the ways its relevance has been and currently is being imagined and expressed. The heritage and commemorative practices conducted here are analysed as an ongoing symbolic struggle between ‘civic’ and ‘ethnic’ conceptions of nation. It is argued that a third mode of identification, termed ‘cosmopolitan nationalism’, seems to be on the rise here. In such an understanding, the war site becomes ‘pacified’, i.e. symbolically associated with qualities of peace‐keeping and humanitarianism. Importantly, however, such agendas do not simply erase the site’s national significance but are analysed, rather, as re‐imbuing the site with a new strand of Danishness—now taken to entail cosmopolitan and reconciliatory values.     

Towards more inclusive,vital models of heritage: An Australian perspective

Abstract

This paper's review of relevant Australian writing critical of theory and practice concludes that official protection of the nation's heritage is a prejudicial, narrowly conceived system in the sense that it is not readily embraced by the public at large, and does not relate well to vigorous public concerns for the environment. Heritage remains too securely tied to the historic artefact. Much broader, vital concepts are needed. A ‘social and environmental relations’ model is proposed. Ideas related to such a concept are explored, including examples where heritage is integrated with aspects of community development. Practice in some communities is argued to be blazing paths well in advance of some of the heritage professionals. In support of such initiatives, research directions for historically‐based disciplines that are in accord with the proposed model are outlined.     

Dracula's castle in Transylvania: Conflicting heritage marketing strategies

Abstract

Transylvania, situated beneath the Carpathian mountains, is one of the travel frontiers of Europe and the most romantic province of Romania. To most of its visitors, Transylvania is associated with haunted castles and vampires, thanks to the literary character Dracula. Even though Bran Castle appears to form the perfect home for a vampire count, this heritage destination is surrounded by debate because of the conflicting marketing strategies adopted by various organisations for the specific purpose of increasing the profits made from tourism. This paper explores issues of marketing, policies for interpretation and the understanding of heritage sites within a formerly socialist society in transition to a market economy. It analyses potential promotional, advertising and interpretive strategies which could be applied to Bran Castle, and offers solutions to produce a better understanding of the role of heritage tourism in a transitional economy.