The Revenge of Practical Reason? A Review Essay On Gananath Obeyesekere's The Apotheosis of Captain Cook

The Apotheosis of Captain Cook: European Mythmaking in the Pacific. By Gananath Obeyesekere. Princeton: Princeton University Press, 1992. Pp. xvii + 251. Price $US 24.95.     

Cognitive Maps and Spatial Behavior Of Consumers

Two multidimensional scaling algorithms are used to externally measure cognitive maps of supermarket locations for a sample of sixty-one supermarket shoppers. Issues raised in the construction of the cognitive maps are discussed. The relationship between the derived cognitive maps and consumer behavior is compared to the relationship between physical maps and consumer behavior. Behavior is shown to be more closely related to cognitive maps. Differences in cognitive maps are defined and canonically correlated with consumers' socioeconomic and locational attributes. While aggregate cognitive maps are closely associated with physical maps, there is substantial variation between individual maps. This variation is related to shopping behavior and selected socioeconomic and locational characteristics of consumers.     

THE HIGHER EDUCATION POLICY RESEARCH AGENDA

Substantial opportunities exist for social scientists, humanists practitioners, and other scholars to contribute to research on higher education policy. Not only is the university or college an interesting study objective itself but also with higher education in the United States and worldwide so immersed in public policy considerations, the relations between academe and government raise many political, economic and other Questions. Some issues currently on the research agenda are listed here. The consequences of higher education policy research are also considered.     

Reviews

GOEBBELS AND NATIONAL SOCIALIST PROPAGANDA 1925–1945. Ernest K. Bramsted. London, The Cresset Press; East Lansing, Michigan State University Press, 1965, Pp. xxxvii + 488. $12.50 (U.S.).

AUSTRIA, GERMANY, AND THE ANSCHLUSS, 1931–38; Jürgen Gehl. London, Oxford University Press, 1963. Pp. x + 212. 49/9d. (Australian).

RUSSIA AFTER KHRUSHCHEV. Robert Conquest. London, Pall Mall, 1965. Pp. 267. $6.60 Australian.

BEHIND THE IRON CURTAIN. J. S. Roucek and K. V. Lottich. Caxton Press, Caldwell (Idaho, U.S.A.), 1964. Pp. 631. $8.95 (U.S.).

EAST WEST TRADE. A SYMPOSIUM. Philip E. Uren (ed.). Toronto, Canadian Institute of International Affairs, 1966. Pp. 181. Hard cover, $3.00. Paperback, $2.00 (Canadian).

SOUTHEAST ASIA'S SECOND FRONT. THE POWER STRUGGLE IN THE MALAY ARCHIPELAGO. Arnold Brackman. New York, Frederick A. Praeger, Inc., 1966. Pp. xv + 341. $7.00 (Australian).

THE DIMENSIONS OF CONFLICT IN SOUTHEAST ASIA. Bernard K. Gordon. Englewood Cliffs, New Jersey, Prentice‐Hall, Inc., 1966. Pp. xiv + 201. $2.70 (Australian).

FUNDAMENTALS OF GUERILLA WARFARE. Abdul Haris Nosution. London, Pall Mall Press, 1965. Pp. 324. $4.25 (Australian).

FROM ENMITY TO ALLIANCE. U.S.‐AUSTRALIAN RELATIONS, 1931–1941. Raymond A. Esthus. Melbourne University Press, 1965. Pp. xii + 180. 45/‐ Australian.

AUSTRALIAN CITIZEN. HERBERT BROOKES 1867–1963. Rohan Rivett. Melbourne University Press. London and New York: Cambridge University Press, 1965. Pp. xiv + 218. 65/‐ Australian.

AUSTRALIA AND THE MONARCHY. A SYMPOSIUM. Geoffrey Dutton (ed.). Melbourne, Sun Books, 1966. Pp. 182. $1.00 Australian.

CANADA'S ROLE AS A MIDDLE POWER. J. King Gordon (ed.). Contemporary Affairs Series No. 35, Toronto, The Canadian Institute of International Affairs, 1966. Pp. xiv + 212. Can. $3.50 hard cover, $2.00 paperback.