Marketing in Latin America: A Photo Essay

Marketing is a fundamental human activity that reflects the nature of the societies in which it occurs. In Latin America, the great diversity of marketing is a product of the differences in culture, economy, settlement pattern and standard of living which characterize the region. This essay uses photographs taken over a 30-year period (1963-1994) to illustrate marketing in Latin America. They were taken in countries ranging from Mexico to Argentina. The types of marketing portrayed extend from traditional periodic markets, little changed from pre- Columbian times, to modern upscale shopping centers that feature stores selling the latest in electronic equipment. Because these diverse types of marketing still exist, sometimes in relatively close proximity, as vital and important forms of economic exchange, they send a strong message about the continuity of traditions among Latin America's marginalized lower classes, and about the sophistication and buying power of the wealthy urban elite who can adopt consumption patterns similar to those of the world's industrialized countries.     

加里·克劳福德(Gary W·Crawford)教授访谈录

问:克劳福德先生,能谈一下您为何选择考古学作为自己的事业吗?答:我很小就对历史产生了浓厚的兴趣。上小学时,我有四年时间是在法国度过的,我父母对欧洲古代历史很感兴趣,他们常带我们游览一些老教堂和古堡。几乎每个暑假我们都会去参观一些历史遗迹。有一年夏天我们去罗马,途中正好路过一处     

"... To keep her in the station in which she was raised": spatial and social connections between class and companionate matrimony in the slave South

Courtship choices and matrimonial partners remained highly limited and well defined in the late antebellum South but two categories encompassed the bulk of objectionable variables: community ("spatial") and class ("social"). As a general rule, white antebellum southerners seldom married anyone residing outside their own space and rarely married anyone identified outside their own social place. This article examines these socio-spatial boundaries in the rural plantation regions of western Tennessee. Based on a detailed database of 122 new marriages in Madison County (1851-1855), the conclusions of this article reinforce the strength of these geocultural borders. Nine of ten white southerners married within their own class. However, a few notable exceptions complicate efforts to craft a monolithic interpretation, and exceptions are always illuminating. This article encourages reexamination of the subtle interplay between space and place in the slave South -- as evidenced in the universal pursuit of matrimony.     

Review Article: Nations and Empires in Colonial North America

GREGORY EVANS DOWD. War under Heaven: Pontiac, the Indian Nations, and the British Empire. Baltimore and London: Johns Hopkins University Press, 2002. Pp. xvi, 360. $32.00 (US); ERIC HINDERAKER and PETER C. MANCALL. At the Edge of Empire: The Backcountry in British North America. Baltimore: Johns Hopkins University Press, 2003. Pp. ix, 210. $17.95 (US), paper; JANE T. MERRITT. At the Crossroads: Indians and Empires on a Mid-Atlantic Frontier, 1700–1763. Chapel Hill and London: University of North Carolina Press, 2003; dist. Toronto: SBS. Pp. vi, 338. $32.95 (CDN), paper; MICHAEL LEROY OBERG. Uncas: First of the Mohegans. Ithaca and London: Cornell University Press, 2003. Pp. ix, 268. $27.50 (US). Reviewed by Gary Clayton Anderson     

HOMEOWNERSHIP IN AN UNCERTAIN WORLD WITH SUBSTANTIAL TRANSACTION COSTS*

ABSTRACT This paper presents a dynamic model of residential real estate tenure decisions that takes into account the substantial transaction costs and the uncertain time paths of rents and prices. By temporarily postponing decisions, buyers and sellers obtain additional information and may avoid transactions that are costly to reverse. One implication is that the combination of high transaction costs and substantial uncertainty can create a large wedge between a household's reservation prices for buying and selling a home, which can explain why households do not switch back and forth between owning and renting as home prices fluctuate.     

Re-examining the Egyptian colonial encounter in Nubia through a compositional,mineralogical, and textural comparison of ceramics

Textural, mineralogical, and X-Ray fluorescence (XRF) analyses are used as a cost effective method to distinguish for the first time ancient Egyptian and Nubian-style ceramics found in Nubia. Textural and mineralogical data suggest that Nubian-style sherds are mixtures of sand, silt, and clay sediment that is generally finer grained and poorer in quartz than is the sediment mixture used to produce Egyptian-style pottery. Chemical data also establish a significant difference in the amount of chemical variation found within each style population, but nonetheless supports a considerable overlap in the possible provenance of both styles. Observations and data obtained during this study indicate that standardized, Egyptian-style manufacturing was introduced into Nubia under colonialism, without substantially altering the diversity of native methods of production.