Heritage Management and Interpretation: Challenges to Heritage Site-Based Values,Reflections from the Heritage Site of Umm Qais,Jordan

The management of archaeological heritage is complex and problematic for site identity and local culture. Inattention to the array of values of heritage sites leads to the supremacy of a number of them and provides a controversy story of the archaeological site in question. Any heritage management and interpretation effort should correctly identify the different values of the site. Indeed, there is a need to manage and interpret the sites in a way to address the connection between the sites-based values and the associated and surrounding features. In current heritage management practice, values and values-based management are considered to be one of the most important approaches for the management of archaeological heritage. This study aims to understand how the values of the archaeological site of Umm Qais in northern Jordan can be adequately managed as both a natural and cultural landscape. At issue are conflicting views over the different values, their meaning and their uses by the different stakeholders. This research focuses on the ways in which these values are managed and interpreted to the public and whether it is done properly and in a fair manner. The fieldwork study led to a more complex understanding of how conflicting perceptions of values of Umm Qais as a national heritage site by the different stakeholders have affected implementation of management and interpretation projects. The results presented here indicate that the heritage management approach from the case study of Umm Qais focuses specifically on values associated with the physical archaeological aspect of the site, while those associated with the historic neighborhood of the site are neglected. The interpretation of the site has frequently focused on certain aspects of values at the expense of others. Information and insights gained from this study and specific suggestions for changing approaches are considered with regard to potential impacts on the management of the archaeological site and with regard to the public in general.