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Anthropology at the bottom of the pyramid 总被引:1,自引:0,他引:1
This article explores what anthropology has to say about contemporary business strategies for market expansion among poor consumers in Africa and Asia. Focusing on the activities of global consumer goods company Unilever in India, we show how anthropology can provide valuable insights into the hidden work and power relations involved in transforming an everyday commodity like soap into a composite object, what we call a 'social good', that is capable of simultaneously combating disease, tackling poverty and realizing value for shareholders. 相似文献
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‘Never a Machine for Propaganda’? The Australian-American Fulbright Program and Australia's Cold War
Abstract Some overlap in personnel between the Australian-American Fulbright board and those advising Menzies on anti-communist legislation and the 1951 referendum, including former Chief Justice J. G. Latham, raises questions about the politicisation of the Fulbright program over this period. A careful reconstruction of the Australian scheme's founding years reveals, however, that the program resisted becoming a simple instrument of Cold War foreign policy. This was thanks to careful groundwork laid by Evatt's Department of External Affairs, ensuring a measure of independence to the Australian board, and board member Latham's strategic defence of the program's educational goals when pressures were felt. 相似文献
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This article explores the ways and extent to which feminism helps investigate interspecies relations and the lives of animals in academic scholarship. It argues that animals need feminism. Indeed feminists are well suited and positioned to take on questions of and issues related to animal lives through key theoretical ideas and methodological approaches, namely intersectionality, performativity and standpoint. Extending such ideas and approaches to animal subjects fills gaps in animal studies literature and generates invaluable insights on the fundamental workings of power in society and the implications for both humans and animals. The article also argues that feminism should embrace animals and animal scholarship. Doing so generates new insights on societal relations of power and extends existing feminist boundaries regarding whose knowledge counts and how it is counted. Ultimately, an enhanced feminism–animal dialogue generates geographical knowledge that is comprehensive and reflective of the interrelatedness of all beings that shape individual, institutional and ideological realms. 相似文献