全域旅游发展之我见——以迁安为例

全域旅游是指在一定区域内,以旅游业为优势产业,通过对区域内经济社会资源尤其是旅游资源、相关产业、生态环境、公共服务、体制机制、政策法规、文明素质等进行全方位、系统化的优化提升,实现区域资源有机整合、产业融合发展、社会共建共享,以旅游业带动和促进经济社会协调发展的一种新的区域协调发展理念和模式。     

旅游利益论

旅游和旅游业涉及到社会众多的领域和利益群体,这些领域和利益群体构成了一个相互影响的旅游系统,系统中的各利益群体都在旅游中获得不同的利益——包括国家利益、企业利益、社区和居民利益、旅游者个体利益、社会公众利益等等,在获得利益的同时他们也承担着不同的责任和义务。在发展旅游的过程中要综合考虑各方的利益诉求,建立均衡的利益分配机制,使旅游系统中的各个利益群体能够真正实现成本共担与利益共享,促使旅游业的和谐和可持续发展。     

基于产业融合的郑州市乡村旅游发展对策

乡村旅游为我国实施乡村振兴战略提供了巨大力量,充分发展乡村旅游成为实现乡村振兴的重要手段,乡村旅游在旅游业发展中的重要作用也日益凸显。全域旅游为旅游业与农业等其他相关产业的融合发展提供了新思路。本文基于产业融合对河南省郑州市乡村旅游资源现状进行梳理和分析,从更新乡村旅游规划发展理念、加强乡村旅游基础保障、创新乡村经营理念、促进乡村旅游营销与推广的升级4个方面提出郑州市乡村旅游的发展对策。     

基于产业融合的郑州市乡村旅游发展对策

乡村旅游为我国实施乡村振兴战略提供了巨大力量,充分发展乡村旅游成为实现乡村振兴的重要手段,乡村旅游在旅游业发展中的重要作用也日益凸显。全域旅游为旅游业与农业等其他相关产业的融合发展提供了新思路。本文基于产业融合对河南省郑州市乡村旅游资源现状进行梳理和分析,从更新乡村旅游规划发展理念、加强乡村旅游基础保障、创新乡村经营理念、促进乡村旅游营销与推广的升级4个方面提出郑州市乡村旅游的发展对策。     

分析产业融合视角下的影视旅游发展研究

近年来,随着我国社会主义市场经济不断发展,我国影视旅游发展越来越呈现出产业融合的趋势,由此可见从产业融合视角下对影视旅游发展进行研究,对促进我国影视旅游业发展具有十分深远的影响。本文针对影视旅游业发展的现状以及在发展的过程中存在的问题,从产业融合视角下进行分析和研究,提出几点有效的建议和措施,将产业融合与影视旅游发展二者有机结合,共同促进我国影视旅游业持续、健康发展。     

全域旅游视角下河湟文化旅游发展研究

全域旅游旨在把一个行政或地理区域整体作为功能完整的旅游目的地全面建设,促进产业融合,加强基础配套设施,贯彻系统营销,落实体系管理,推进旅游业蓬勃发展。自古以来河湟地区便是多民族融合共生之地,其文化旅游是河湟地区的特征之一,本文基于实地考察、访谈和全域旅游理念,为河湟文化旅游产业发展提出策略,即全域协调融合各产业发展,推动“旅游+”发展模式;创新河湟文化传播方式;全域整合河湟文化旅游资源,转化河湟文化旅游资源的市场模式;全域规划景区设施建设,推动旅游景区提质扩容。     

基于全球价值链视角的中国旅游产业转型升级分析

目前,中国旅游业正处于转型期间,本文首先分析这一转型给旅游业带来的诸多问题,包括内部因素和外部因素,其次分析旅游产业转型升级的内在影响因素、外在影响因素和经济新常态下旅游产业转型升级的阶段特征,最后提出相关发展策略,以期为中国旅游产业转型升级提供参考。     

乡村振兴背景下乡村旅游管理优化策略探究

当前,由于城市生活节奏较快而且压力较大,越来越多的城镇居民喜欢、向往乡村的清新、轻松的环境。基于这一背景,乡村旅游业实现了快速的发展。本文基于乡村振兴战略背景,以莫干山与徽州文化古村作为案例对象,对乡村旅游管理发展进行探讨,深入挖掘案例对象在乡村旅游管理方面存在的问题,并提出相应的优化措施,包括促进产业融合,发展多元化旅游产业;以自然资源为基础制订乡村规划;完善配套基础设施,促进乡村旅游业发展;充分挖掘乡土文化,发展特色乡村旅游等。     

全域旅游视域下徐州旅游发展策略探究

本研究立足于全域旅游视角,通过分析江苏省徐州市的旅游产业发展现状,发现徐州市旅游业目前存在龙头项目紧缺;产业层次低,规模小;文化旅游营销体系不够完善;文化内涵挖掘流于表面等问题,最后提出徐州市旅游发展的措施,包括加强旅游品牌建设、加强旅游设施建设、完善公共服务设施等。     

沉浸式旅游演艺赋能城市文旅融合发展的路径探析——以宁波市旅游演艺产业为例

旅游演艺是近年来文化和旅游融合发展的典型业态之一,对带动旅游消费、树立城市新形象、促进文旅融合、实现旅游业高质量发展具有重要意义。本文以浙江省宁波旅游演艺产业为例,探析旅游演艺产业发展的现状及存在问题,选取国内外典型案例,研究相关城市推动旅游演艺产业发展的经验做法,最后针对宁波市旅游演艺产业发展提出建议,为探析城市旅游演艺产业发展路径提供思路。     

Inclusive tourism development

ABSTRACT

In the light of growing inequality globally, it is important to consider how to make tourism, one of the world's largest industries, more inclusive. This concern is set in the context of, first, the growing use of tourism as a tool for social integration in Europe, not least in relation to making refugees welcome, and second, new expectations in the sustainable development goals (SDGs) that development should be inclusive and that the Global North and the private sector will take more responsibility for this. We provide a definition and suggest elements of an analytical framework for inclusive tourism, and note where inclusive tourism sits in relation to other terms that engage with the social and economic development potentials of tourism. Elements of inclusive tourism are illustrated with reference to a range of examples from around the world. This illustrates how marginalized people might be ethically and beneficially included in the production and consumption of tourism. However, it also demonstrates how formidable the challenges are to achieve substantial social change through inclusive tourism given constraints both within the sector and in the wider political economy.     

Introducing inclusive tourism

ABSTACT

Tourism is often understood and experienced as an exclusive activity. In supporting the concept of inclusive tourism, this volume seeks to counter that tendency by seeking out ways in which those who are typically marginalized by, or excluded from tourism can be brought into the industry in ways that directly benefit them, or that they can gain more control over tourism. This introduction to the special issue first presents a conceptual article that defines the concept of inclusive tourism and discusses seven different elements, which may constitute lines of inquiry in investigations of tourism's inclusiveness. It then presents five empirical articles that illustrate some of the ways in which an inclusive tourism approach might inform discussion of the potentials and limitations for tourism to generate wider social and economic benefits. The examples provided are from a wide range of geographical contexts, from Cambodia to Australia, Sweden, Turkey and Spain. Inclusive tourism is offered here as both an analytical concept and an aspirational ideal. We do not ever envisage minimum standards for inclusive tourism. We rather hope that there will be a restless quest to find ways to include new actors and new places in tourism on terms that are equitable and sustainable.     

发展农业旅游略议

农业旅游作为一种富有特色、深受旅游者欢迎的新兴旅游业态,正越来越受到人们的关注。本文追溯了中外农业旅游发展的进程,分析了农业旅游发展的模式和特点,着重指出近年来我国的农业旅游迅速发展的主客观因素,并对如何开展农业旅游提出对策。     

针对我国省际旅游业发展与经济增长间关系的空间计量方法应用

本研究利用空间计量模型研究中国省际旅游业发展与经济增长的关系。结果表明：1999～2007年各省级行政区的旅游发展对经济增长具有长期推动作用;各省级行政区的经济增长受到本区域旅游业发展水平、邻近区域的旅游业发展水平和经济增长的共同影响;并且入境旅游对经济增长的作用效果比国内旅游更为显著。因此,建议各省级行政区在旅游产业布局和功能分区的基础上加强区域间旅游合作和开拓国际国内旅游市场。     

Moral assemblages of volunteer tourism development in Cusco,Peru

ABSTRACT

In this paper, we develop a conceptual approach from which to examine the moral landscape of volunteer tourism development in Cusco, Peru. Drawing from recent work on assemblage theory in geography and tourism studies, we explore how assemblage thinking can facilitate new understandings of volunteer tourism development. Using assemblage as an analytical framework allows us to understand volunteer tourism as a series of relational, processual, unequal and mobile practices. These practices, we argue, are constituted through a broader aggregation of human and non-human actors that co-construct moral landscapes of place. Thus, reconsidering volunteer tourism as assemblage allows for more inclusive and nuanced understandings of how geopolitical discourses as well as historical, political, economic and cultural conjunctures mediate volunteer tourism development, planning and policy. Finally, this paper calls for further research that integrates assemblage theory and tourism planning and development.     

Networking and learning for tourism innovation: evidence from the Western Cape

ABSTRACT

This paper examines the nature of networking and learning by tourism firms in relation to accessing knowledge for innovation. In particular, the nature of tourism learning and networking, geography of networking linkages, and systemic characteristics of relationships between tourism firms, government agencies, higher education institutions, and other organisations in the Western Cape tourism system are examined. The analysis draws on 182 tourism firm, tourism system, and contextual interviews. This investigation demonstrates that even though tourism firms mostly use internal resources for innovation, external, non-local knowledge is significant for enhancing novel innovation. It is disclosed that whilst local network linkages are dense, loose, and of importance for business and marketing purposes, extra-regional network relationships are imperative for learning in relation to innovation. As further observed, network linkages between local and regional actors for supporting tourism innovation in the Western Cape are generally weak which points to the underdevelopment of local and regional innovation networks or systems. The paper provides planning recommendations for enhancing the competitiveness of tourism firms towards fostering development and growth in the regional tourism economy. Specifically, support for stimulating learning networks as well as strengthening systemic relationships in the Western Cape tourism system are recommended. It is underscored that strategic relationships with non-local partners need to be nurtured towards fostering tourism innovation and enhancing regional competitiveness.     

世界遗产旅游产品性质与定价机制研究——以世界自然遗产九寨沟为例

文章以世界遗产景区九寨沟为例,分析了世界遗产旅游产品的性质,即：由公共资源和一系列服务耦合而成的复合性产品,具有“准公共产品”的性质。政府部门和私人部门结合提供世界遗产旅游产品,能兼顾社会福利与经济效率。而在我国,作为国家公共资源的世界遗产的属地管理体制,导致了世界遗产景区旅游产品定价的利润最大化倾向。文章结合我国国情,提出世界遗产旅游产品定价应采取平均成本加一定比例发展基金的定价方法和政府指导下市场供给定价相结合的方式。     

中国乡村旅游驱动力因子及其系统优化研究

我国乡村旅游系统主要由城市居民、农民、旅游业、政府4个子系统构成。各个子系统在乡村旅游中的基本诉求,形成了乡村旅游的需求动力、供给动力、营销动力和扶持动力,构成了乡村旅游发展的核心动力系统。文章通过对乡村旅游动力系统中8个驱动因子的分析,认为各个驱动因子间存在一定的摩擦,影响系统效能的发挥,并给出了相应的系统优化建议。     

旅游符号学的理论述评和研究内容

旅游符号学是一个蕴藏着重大价值的研究领域。本文首先对符号、符号学和旅游符号学进行了简要介绍。本文还评述了旅游符号学研究现状;国外的旅游符号学研究包括旅游吸引物、旅游营销文本、旅游地表征、旅游体验和旅游想象等方面的研究。本文最后对旅游符号学研究的内容进行了剖析,包括旅游主体、媒介和客体的符号学研究。到目前为止,旅游符号学研究的深度和广度依然是比较有限的。     

上海都市旅游发展战略研究

本文首先讨论了都市旅游概念的内涵及其特点.然后分析了都市旅游发展的战略框架:在宏观架构上,都市旅游发展要与区域发展相协调;在中观层次,都市旅游要与城市其他行业互动;在微观操作层面上,都市旅游支撑体系要有效运行与发展.本文最后讨论了上海都市旅游的深度发展,提出:要打造和谐社会,促进城市可持续发展;以城市化和区域联动带动都市旅游的深化;加强产业互动,促进都市旅游产品的提升;科教兴旅,注重资源集约利用,加快信息化.