An Unwanted Past: contemporary tourism and the heritage of communism in Romania

This paper considers how the legacy of communism and revolution has become the focus of interest among Western tourists in post-communist Bucharest. It argues that 'communist heritage' tourism - the consumption of key sights and sites associated with the Ceausescu regime and its overthrow - has emerged as a particular form of cultural or heritage tourism for special interest tourists. However, this is a heritage which is defined and constructed entirely outside Romania. Within Romania itself there is understandably little desire to remember the period of communist rule, and the legacy of this period is powerfully dissonant with the country's post-communist aspirations. Consequently, as a consideration of two case studies illustrates, there is no concern to interpret the legacy of communism for tourists; instead there is an attempt to deny or airbrush out this period of the country's history.     

Heritage,Identity and Tourism in Hong Kong

Once a part of the Chinese Empire, Hong Kong then became a British colony and changed its status again in 1997 to that of a Special Administrative Region of the People's Republic of China. The implications of this history for heritage and cultural identity are discussed with particular reference to their representation and promotion as tourist attractions. Hong Kong is seen to be using its unique heritage in a time of transition and uncertainty to assist in defining a distinct identity that is partly expressed through tourism. There are, however, certain potential conflicts of meaning and interpretation amongst the interested parties that have still to be resolved. The experience of Hong Kong provides an insight into the dynamics of the relationship between identity, heritage and tourism that are especially complex within the context of decolonisation.     

Heritage and gastronomy: The pursuits of the ‘new tourist’

Abstract

The main thrust of this text is to acknowledge the relationship between gastronomy and heritage as a key motivator for travel. Gastronomy, as a central part of culture, and its influence on other aspects of culture has received scant recognition from the academic world generated by tourism. Gastronomy, heritage and tourism are old friends; the relationship between them is mutually parasitic. Gastronomy's role as a cultural force in developing and sustaining heritage tourism is addressed, as is its increasing role as a catalyst in enhancing the quality of the tourist experience. Today's consumers’ search for an individual lifestyle is changing tourism and the ‘new tourist’ is using the holiday for acquiring insight into other cultures. Recent research and current market trends are examined to reveal the increasing significance of gastronomy to holiday choice. It is argued that gastronomy brings culture and cultures together. Place and setting enhance the food experience and arguably vice‐versa. Heritage and gastronomy combined make for an excellent marriage of tourist resources. The text argues that this combination is both used and viewed by the tourist. As such the tourist becomes engaged in cultural heritage to a deeper level.     

Industrial Heritage Tourism and Regional Restructuring in the European Union

This paper explores the current trend among traditional industrial regions in Europe to launch initiatives in the field of 'industrial heritage tourism'. Increasingly, restoring and exploiting former industrial sites for touristic purposes is regarded as a useful strategy for regional renewal. After having discussed its background and categories, we argue that, theoretically, industrial heritage tourism could be an interesting 'new combination' for industrial areas in the European service economy. In practice, however, its effects for regional restructuring might be limited. Therefore, we suggest to re-use Europe's industrial heritage also for other economic activities than only tourism.     

Heritage and national identity: Exploring the relationship in Romania

Abstract

Within heritage studies the relationship between national heritage and national identity is frequently taken as axiomatic. The construction of a national heritage is an important part of nation‐building, and historic buildings and monuments can be powerful symbols of a nation's aspirations and identity. Yet this relationship has received relatively little empirical investigation. This paper reports an exploratory study of the heritage/national identity relationship in Romania which focuses on just one Roman monument – Trajan's bridge. For many Romanians the monument is a powerful symbol of their identity representing Dacian and Roman origins, Latinity, and the continuity of Romanian settlement in Transylvania. The monument was also seen by some as an important symbol of Romania's attempt to construct a post‐Communist identity, and to forge closer links with western Europe. However, the meanings of the monument are not shared by all Romanians, and in particular are strongly contested by Romania's Hungarian minority.     

Representation as work in ‘America's most historic city’

This paper examines how the practices of heritage tourism reproduce identities in and of Fredericksburg, Virginia. In particular, we focus on the everyday practices of tourism workers who are essential in the representation and reproduction of this heritage space. In so doing, we want to move away from research in geography that theorizes representation and embodiment as distinct realms of experience and inquiry. Instead, we argue that representation is work and within this very material process, city workers weave memory with history as they guide visitors through ‘America’s Most Historic City'. Through an examination of three of Fredericksburg's tourism work environments we show how representations succeed in reproducing heritage tourism spaces precisely because representation is work.     

Between universal spaces and unique places: heritage in Universal Studios Singapore

ABSTRACT

This paper presents a case of Singapore's latest theme park, the Universal Studios Singapore (USS). While theme parks are commonly perceived as money-making entities providing entertainment to the masses, the study argues that heritage is an equally important dimension of a commercial theme park's development, identity and profile. As a heritage-rich environment, the USS is a tourism landscape shaped simultaneously by the forces of corporate heritage and local cultural considerations. ‘Glocalization’ – the interaction of global and local forces – offers a conceptual insight into understanding how themed environments are created and marketed as tourism destinations welcoming to all and yet distinctive to its community and locality. Caution, however, is also sounded as to whether an international attraction can or should ever be ‘too local’ at the risk of diluting its global brand name and broad-based appeal.     

Inō Kanori's “history” of taiwan: colonial ethnology,the civilizing mission and struggles for survival in east asia

This paper presents an ethnographic portrait and analysis of the historical development of heritage tourism in a Southern French village. Using the occasion of a failed village fête in the summer of 1997 as a focus, it details the local and regional factors that have influenced the emergence of heritage tourism in the village, and outlines the conflicts that have arisen over it. Such conflicts appear to lie behind the fête's failure, and the paper addresses in particular the reinvention of local cuisine, as much local heritage tourism centres on the consumption of food products. Theoretically, the paper demonstrates the benefits of considering heritage in relation to Munn's symbolic theory of temporality: such an analysis permits a detailed consideration of exactly what is at issue in the social production and consumption of heritage. However, the paper stresses the importance of locating such an analysis within a material, historical framework.     

Post‐conflict Heritage and Tourism in Cambodia: The Burden of Angkor

The World Heritage Site of Angkor is enduring one of the most crucial, turbulent periods in its 1200‐year history. Since the early 1990s over 20 countries have contributed millions of dollars to help safeguard and restore its temples. As one of Southeast Asia’s premier destinations, Angkor has also seen a 10,000% growth in international tourist arrivals in just over a decade. The challenges arising from the intense convergence of these two paradoxical and unstable agendas—heritage conservation and tourism development—are greatly compounded by Cambodia’s need to recover from war and turmoil. This paper explores the critical trends that have surfaced at Angkor and why the challenges posed by surging tourism have been inadequately addressed. It argues Angkor’s dominant role within Cambodia’s post‐conflict heritage and tourism industries requires closer, more critical attention given recent events in the country. This article is the summary of Winter's book Post‐conflict Heritage, Post‐colonial Tourism (Routledge 2007).     

Editorial: new moves in Britain

Melaka is represented in Malaysia's tourist and heritage industries as the place 'where it all began'. This article examines the meaning of this slogan in the context of the cultural policies of the Malaysian state in the 1970s and 1980s when constructions of the political and religious traditions of the pre-colonial feudal Melakan Sultanate were presented as emblematic of the modern nation. The images of the Sultanate, of colonial rule and of Malaysian nationalism in Melaka's museums are analysed.The emphasis on ethnic Malay heritage also indigenised that of other Melakan inhabitants, such as the Portuguese Eurasians or the Peranakan, and ignored that of the majority, later Chinese immigrants. Finally the article questions the future of these representations with the shift in Malaysian cultural representations in the 1990s to those of a modernising, multi-ethnic nation in which a feudal past plays a lesser role.     

我国世界遗产地的旅游研究进展及展望

"遗产旅游"作为一种世界观现象已经成为人类求取与外部世界高度和谐的有效形式之一,成为高质量回归自然、回归历史的必然性的社会生活组成部分。文章综述了我国世界遗产地旅游研究的现状,提出在以后的研究中应加强我国世界遗产地的旅游发展理论、旅游价值分析与开发模式、旅游发展中的利益相关者、旅游营销、利用信息技术保护遗产资源、旅游研究的定量系统动力学模型等方面的研究。     

Identity and Place: the testament of designated heritage in Hong Kong

This paper examines the extent to which the identity of Hong Kong as a place, and of the Hong Kong Chinese as people, is expressed by the official heritage locations (the seventy-five Declared Monuments) designated by Hong Kong's Antiquities and Monuments Office. The discussion takes account of other heritage initiatives, in particular two recent monuments that commemorate the 1997 Handover of Hong Kong to China. Conclusions are that designated heritage in Hong Kong, more by chance than by deliberate strategy, reflects significant elements of the identities of the Hong Kong people and of Hong Kong as a place. However, more important to the Hong Kong Chinese person's sense of identity than built heritage are the bonds of kin and associated social events.     

Performance and visitors’ perception of authenticity in eco-cultural tourism

ABSTRACT

With the increasing commodification of cultural heritage induced by tourism development, the perception of a ‘real’ travel experience often depends on what is defined as authentic, original and local. Visitors are becoming increasingly concerned about the authenticity of eco-cultural tourism practices when they visit culturally and environmentally remote regions. The purpose of this study is to examine the role performance plays in visitors' perception of authenticity of eco-cultural tourism experiences. Various theoretical foundations and aspects of visitors' perceptions of authenticity in cultural heritage tourism are considered. A grounded theory approach based on in-depth semi-structured interviews with several categories of visitors including 25 clients from two eco-tours in South and Central Kazakhstan and 29 Free Independent Travellers (FITs) was adopted to identify visitors' perception of authenticity of various aspects of their tourism experiences and the attributes of the visitors' performative aspects of their travels. Results reveal that the performative aspects contributing to the perceived authenticity of the visitors' eco-cultural experiences are spontaneous, existential and reciprocal relationships with their hosts in intimate tourism encounters. The findings contribute to literature regarding authenticity and cultural heritage tourism by exploring new directions in which to apply the concept of authenticity in eco-cultural tourism experiences and by theorising the link between performance-based touristic space and the perception of authenticity. This space becomes a basis for interaction and social exchange within the host–guest relationship.     

An account of cultural heritage and nature conservation in Mustang,Nepal

Abstract

This article was presented as a paper to ‘World Cultural Heritage: a global challenge’, an International Symposium at Hildesheim, Germany in February 1997. The paper outlines the problems of attempting to develop a combined heritage and tourism strategy for the small, remote, Himalayan kingdom of Mustang. The development of tourism brings both opportunities and threats to local people and their identity.     

Assessing Umm el-Jimal’s Potential for Heritage Tourism

The quality of Jordan’s archaeological heritage resource for tourism is widely acknowledged, but heritage authorities have hardly begun to explore and develop their tourism potential. Nonetheless, the tourism industry in Jordan is a leading activity for the economy countrywide. Jordan’s tourism and heritage management have undergone quiet and basic improvement in recent years. This paper seeks to assess the heritage tourism potential of the archaeological site of Umm el-Jimal. It addresses the question of what potentials and values the site possesses, and what obstacles heritage and tourism management need to tackle to enable its development. To achieve this, current heritage practice in the management of the archaeological site of Umm el-Jimal is investigated. The methodology employed by the researchers comprised an assortment of research techniques including meetings, consultations, interviews, surveys, observation, alongside a literature review on various related topics and heritage management studies. The analysis of the study revealed that Umm el-Jimal has substantial heritage tourism potential and diversified values that have not yet been utilized due to the presence of a variety of hindering factors. Primarily, these are lack of tourist facilities, a backlog of heritage conservation and insufficient methods of interpretation and presentation. Combined, these factors hold back heritage tourism development of the site. Finally, it is recommended that the collaboration between the different interested parties at both public and private levels with the diverse stakeholders such as local people, private sector is imperative to make use of the heritage tourism potential of the site and alleviate the obstacles to successful development.     

Disciplining Memory: Heritage Tourism and the Temporalisation of the Built Environment in Rural France

This article presents an ethnographic case study of the relationship between the development of heritage tourism, and the role of material culture in memory practices in rural Southern France. Drawing on anthropological fieldwork in the village of Monadières, it provides an analysis of how artefacts in the locality's built environment have been renovated and revalued in a climate of historical change. This was the consequence of varied acts of commemoration by both independent individuals and the local council in which heritage tourism development was not necessarily the end‐goal. Nevertheless, these acts were implicated in the council's ‘disciplinary programme’ to produce a local infrastructure for heritage tourism. The article therefore explores how this industry co‐habits with and colonises modern memory practices at a micro‐level. To this end it adapts analytical tools from the anthropology of time, which enable an integrative analysis of these differing ‘temporalisations’ of the past.     

Living with Heritage: The Potentials of and Pressures on the Heritage Landscape of Gwollu,Upper West Region,Ghana

Abstract

The impact of development has been identified as one of the most pressing concerns in heritage management in Africa. At the same time, heritage has also been recognized as having the potential to bring tourists, and thus growth, to local economies. Communities that wish to benefit from the latter have to balance developmental pressures against the preservation of heritage, and various sectors of the community may view these priorities differently. In this paper, I discuss some of the potentials of, and pressures on, the heritage landscape of Gwollu, a town in Ghana's Upper West Region. I use Gwollu's brickmakers as a case study to illustrate the small-scale everyday development that can have a lasting impact on a town's heritage resources, and how internal divisions within communities may affect the heritage tourism process.     

Learning from popular culture: Interpretation,visitors and critique

Abstract

The publication of Frank McCourt's autobiographical novel, Angela's Ashes in 1996 has sharply focused attention upon a sense of place and heritage identity of the Irish town of Limerick. It has both bolstered a local civic self‐conscious identity and spawned ‘McCourt tourism’. On the other hand it has provoked local controversy by revealing the existence of a number of hitherto largely concealed heritage dissonances.

The historical vision of the interwar period that it vividly portrays is a working‐class experience of poverty, poor housing, and absence of facilities compounded by an indifference of the local contemporary political and clerical establishment. There is a geography of McCourt's Limerick, much of which is still extant, composed of row housing, docks, gas works, public houses, Victorian churches and the like that is a different Limerick to the medieval conserved monuments of English Town or the stately residences of the Georgian Newtown (as portrayed in the earlier novels of Kate O'Brien). Such an image contrasts not only with the tourism image projected externally but more significantly with much of the received interpretation of the post‐independence Irish State that was until recently an almost unchallenged dominant ideology.

The catalytic impact of a single novel upon a town's self‐identity raises more general issues about the role of the novel in the shaping, revision and essential instability of heritage messages through time, as well as the management of disagreeable or contradictory elements in a local past through a polysemic and essentially multilayered heritage.     

Wine tourism development in South Africa: a geographical analysis

ABSTRACT

Wine tourism, which is growing and developing on a global scale, is widely considered a driver of economic and social development in rural areas. Limited job opportunities and unemployment are prevalent in most rural areas, particularly in South Africa. In 2015, the South African wine industry generated close to 300,000 direct and indirect employment opportunities. A geographical analysis of the development and current state of wine tourism in the region can assist in the country's efforts to develop a new strategy to enhance and preserve wine tourism in the future. Wine tourism development is analysed from a nodes, network and winescape perspective using the results from a national questionnaire survey. This mostly quantitative approach explains the wine tourism development over more than 40 years from a supply-side perspective including its wine tourism product portfolio and in terms of its physical footprint. Wine tourism development commenced from only three pioneer open cellar doors in 1971, to network formation of 21 wine routes and today boasting well-established wine tourism destinations. The Stellenbosch-Franschhoek-Paarl nexus emerges as South Africa's premier winescape, as being a well-established destination in its mature life cycle phase. Strong evidence of hierarchical differentiation between the wineries of the more established wine tourism regions has emerged. The impact of the wine tourism resorts on the smaller wineries has yet to be determined in the context of the resilience of the whole region. The development of wine tourism is also responsible for the transformation of rural landscapes and especially in the regions that have the most developed wine routes. These regions need higher-level protection (especially the cultural and natural resource bases) in the form of an ‘agricultural reserve’ or the declaration of a ‘national heritage site’.