Averting loss aversion in cultural heritage

According to Daniel Kahneman’s theory of loss aversion in behavioural economics and decision theory, people tend to prefer strongly avoiding losses to acquiring gains of the same value. A recently proposed alternative explanation of the same behaviour is inertia. In this paper, I am heuristically transferring these observations from the realm of economics to the realm of cultural heritage. In the cultural heritage sector of the Western world there has long been a preference for avoiding losses over acquiring gains of the same value. Maintenance of the status quo of cultural heritage is typically perceived as being superior to loss or substitution. However, social anthropologist Tim Ingold recently advocated a view that challenges this preference for loss aversion by considering both people and buildings as something persistent, continuously re-born, and constantly growing and going through a process of ever new creative transformations. By appreciating heritage objects as persistent and continuously being transformed in ongoing processes of change, growth and creation, the preference for loss aversion can be averted and a more dynamic view of cultural heritage be adopted that is better able to work through cases and examples like those presented in this paper.     

Modern roads as UNESCO World Heritage sites: framework and proposals

There has been noticeable development in the protection of linear infrastructure by UNESCO, whether on its cultural, technological or historical merits. However, with the exception of other means of transport incorporated within the field of industrial archaeology or recognised by the CIIC under the category of cultural routes, little or no consideration has been given to roads built from the mid-eighteenth century to the early part of the twentieth century. In view of this situation, this paper has the following aims. Firstly, to define the concept of ‘modern road’ and provide a brief analysis of the historical development and current situation of the same. Secondly, to assess the main contributions made to date regarding the heritage dimension of modern roads. Thirdly, to reconstruct the process of defining linear cultural landscapes, historic transportation corridors, cultural routes and heritage canals, railways and roads, in accordance with the considerations raised by ICOMOS and UNESCO. Finally, to contribute to the debate on the definition, characterisation and assessment of modern roads as world heritage assets, both intrinsically and in relation to established heritage categories.     

Cultural Heritage and Ecosystem Services: A Literature Review

During the last decade, we have witnessed an increased interest in Ecosystem Services (ES), including the so-called ‘cultural ecosystem services’ and its subcategory of ‘cultural heritage’. In this article, a review of academic literature of ES and cultural heritage is carried out. ES has primarily been developed by scholars from the ecological and economic disciplines, and in this article, we discuss how this impacts the way in which cultural heritage is used and conceptualised in ES literature. Based on the conceptual review, we initiate a discussion of what the implications for cultural heritage management could be if the heritage sector adopts the rationales in the ES framework.     

A case of local rejection of a heritage tourism policy: tourism and dynamics of change in Abondance,French Alps

Despite the opportunities offered by developing and enhancing cultural heritage in the tourism sector, this article, based on a case study of a little town in the French Alps, shows that public policy of this type may also be subject to criticism and dispute. In the town of Abondance, a small ski resort being converted to cultural tourism site built around heritage, the demonstration observed involved both a desire to keep the skiing and a questioning of the political process, but also a rejection of the alternative solution involving the development of the cultural heritage of the Gothic Court of Savoy. During the qualitative survey of the social reactions, three types of arguments have been raised. (1) As summarised by one of the local leaders ‘the people do not believe in it’. Indeed, local shopkeepers are sceptical that cultural tourism will draw numerous visitors, and fear that is not economically viable. (2) In contrast to the ski resort, heritage tourism is only attached to the imagination of old age, immobility and even death, as if seniority of places necessarily corresponds to seniority of public and images. (3) For residents of the town, setting up a localised visit site has disadvantages because of the turnover of touristic traffic to which this type of tourism is exposed.     

Heritage studies and the privileging of theory

Heritage studies is yet to have a debate about its theorisation at the global level. Many of the core ideas that shape the field are rooted in the contexts of Europe and the USA and geographically rolled out in normative ways. This paper argues it is important we embark on pluralising how heritage is studied and theoretically framed, in ways that better address the heterogeneous nature of heritage, for both the West and the non-West. The themes of modernity, cities and international cultural policy provide evidence of why we need to better position the academic study of heritage in relation to the rapid geo-political and geo-cultural shifts now taking place.     

International influence and local response: understanding community involvement in urban heritage conservation in China

This paper explores the situation of community engagement in the heritage sector in China, which is facing increasing international pressure particularly through donor agencies. It is argued that government-led residents’ committees do not essentially serve the interest of the local communities, whilst grassroots civil societies and NGOs are, to a great extent regulated, by the prevailing political power. Given the situation of insufficient community involvement in the sector of cultural heritage conservation in China, local government has adopted the international approach introduced by donor agencies, but this has not resulted in power sharing and the state constrains community involvement within certain limits. This paper examines the situation of community involvement in heritage management in the city of Yangzhou.     

Heritage management at the local level: rhetoric and results in the case of Gaziantep,Turkey

Following international trends, Turkey has recently introduced decentralisation reforms to its highly centralised public administration system. These reforms have also applied to the cultural heritage sector, where innovative laws since 2004 have allowed local administrations and private actors to play new entrepreneurial roles. The Gaziantep Metropolitan Municipality has been a pioneer in this process, promoting policies that promote cultural tourism as an engine of economic growth. Under its leadership, hundreds of historic buildings have been restored, nine new museums and heritage sites opened, and museum visitors increased tenfold. These positive results make Gaziantep an interesting case of successful decentralisation in heritage management. Despite these successes, however, the disconnection between rhetoric and results, and the fragmentation and ambiguity of responsibilities emerging from the decentralisation process raises serious questions about its sustainability and replicability.     

Policies to promote employment and preserve cultural heritage in the handicraft sector

For many countries around the world, the handicraft sector has served as a means of maintaining and promoting cultural and artistic traditions. It has also been an important source of employment and income. However, the contributions of this sector to total employment and income are not well understood. In this paper, we present data on employment in the handicraft sector in a number of countries in the developing world. We find evidence that this sector employs over 10% of the labor force in many countries, and that further documentation of this employment is needed in order to design policies to maximize opportunities in this sector. We also identify policies that governments can undertake to preserve the cultural heritage embodied in handicrafts and to promote the export of these products. The importance of these policy recommendations is highlighted with the case of Peru, which has faced considerable import competition in the handicraft sector in recent years.     

Public funding of culture in the Czech Republic since the fall of the iron curtain: contemporary dilemmas

The article deals with explicit cultural policy and its outcomes in the post-communist Czech Republic. In the first part, the authors look at the organisational and conceptual impact on culture of the transition from a centrally managed economy to a pluralist parliamentary democracy following the collapse of the Eastern Bloc. The cultural sector experienced privatisation, property restitution, commercialisation, globalisation, decentralisation and devolution, as well as the emergence of the private sector and the non-governmental non-profit sector (NGO). Although the process of societal transformation is now complete, certain key issues of cultural policy remain unresolved. The authors focus on three contemporary issues in theatre, namely: political intervention in the management of public cultural institutions, the persistent debate on funding through grant systems and the lack of trust culture professionals have in the creators of cultural policy. As a result, even though after 1989 it was expected that the private or NGO sector would dominate in the area of culture, there still exists a relatively dense network of public cultural institutions (contributory organisations) characterised by a resistance to proposed organisational and funding changes.     

Islamic Waqf and Management of Cultural Heritage in Palestine

This paper studies the salient features that characterise the Islamic waqf and the importance of its development through history as a system for management of cultural heritage in Palestine. In an attempt to understand the value of waqf and its developmental role, this paper discusses the significance of waqf development with regard to social and economic growth. The paper concludes that Islamic waqf in Palestine is certainly not an invitation to the authority of the government to dominate the area of benevolent (caring, generous) activities in society but quite the opposite; from its beginning, the establishment of waqf was a clear representation of creating a third sector related to philanthropy (charities) that is kept away from both the profit‐motivated behaviour of individuals and the authority‐dominated action of the government and could be developed and adopted today in our society as a sustainable approach to the management of cultural heritage.     

‘Popular demands do not fit in ballot boxes’: graffiti as intangible heritage at the Iglesia de San Francisco,Santiago?

Contemporary practices and conflicts of cultural heritage preservation reflect shifting conceptions of what heritage is and what it should conserve. As such, the traditional notion of graffiti upon national monuments is currently being called into question, and within the context of this debate, this study argues that the emerging framework of intangible heritage is a useful model for reconsidering graffiti at heritage sites. Arguments for such graffiti as intangible heritage are particularly strong when it can be shown to function as a societal mirror that reflects political climates and protest activities. Such graffiti poses tensions between traditional theories and practices of heritage preservation, in which these markings are seen to interrupt conservation, and emerging inclusive models such that view these works as relevant layers of a site’s history. Within this context, we explore the case of the political graffiti on the north wall of a historical monument, the Iglesia de San Francisco in Santiago, Chile, through the lens of the emerging field of intangible heritage.     

Cultural planning in Ontario,Canada: arts policy or more?

Cultural planning is often explained as a strategic approach to urban cultural development; an approach that involves the ‘mapping’ and leveraging of a wide range of ‘cultural resources’ (arts, culture, and heritage). However, it is increasingly being questioned whether cultural planning is anything more than a fairly traditional arts policy with a different name. In particular, it has been observed in Australia that cultural plans usually fail to address more than arts sector concerns. The objective of this paper is to investigate whether this assessment applies to cultural planning practice in Ontario, the province at the forefront of the current ‘municipal cultural planning’ push in Canada. An examination of all cultural plans in Ontario’s mid‐size cities and interviews conducted with municipal staff members overseeing these initiatives shows that whereas several municipalities do follow an arts‐driven policy agenda, this is not the case with most mid‐size cities in the province.     

试谈过程论理念与文化遗产可持续发展——兼论文化遗产学思想与方法

过程论思想能够深化我们对于文化遗产之为过程的认识,过程控制有益于我们进行文化遗产保护与利用过程中的精细化管理,从而最大限度地维持文化遗产的健康生命,推进文化遗产的可持续发展,实现惠及广大民众、增进社会和谐的最终目标.与此同时,随着文化遗产学学科的逐步确立,学科性质、学科特色、研究对象等问题已达成基本共识,但其思想基础与研究方法仍悬而未决,过程论思想同样给我们提供了有益的启迪.     

Rethinking authenticity in the implementation of China's heritage conservation: the case of Hongcun Village

Authenticity is a constructive concept and the core principle for protection of cultural heritage, but it is also a controversial issue, along with its practice in different geographical and cultural contexts. Both the heritage management system and its authenticity principles are not indigenous, but were developed in western society and exported from western countries. As a result, conflicts arise with its implementation and therefore often lead to counterintuitive behaviors. This paper examines the heritage conservation process in the case of Hongcun by applying the social constructionism theory. The paper attempts to point out that both the heritage and the authenticity principles are socially constructed concepts and that the construction process is very much influenced by the power relationships involved. Authenticity in Hongcun is an implementation of the principle of material, static, and superficial style understandings, while less attention is paid to the non-material cultural heritage protection, which is especially reflected in the neglect and the development restrictions on local craft and folk art. The study shows that there is a need to be aware of the nature of the constructiveness and power relationships in the heritage management and to integrate local voices in the heritage conservation process to avoid conflicts and to achieve conservation goals.     

The Heritage of War and the Discourse of Sustainability

Since the concept of sustainability (or sustainable development) became famous through its adoption in the UN’s report, ‘Our Common Future’ in 1987, it has travelled widely to become a global and omnipresent key concept also in the field of heritage. The inclusion into this field was facilitated by the understanding of heritage as resource, which has become the norm within cultural heritage management discourses and strategies. This understanding is increasingly sustained by an associated vocabulary of concepts that promote cultural heritage sites as economically and socio-politically beneficial, emphasising their value as resources for us. This paper explores what happens when this conceptual repertoire of resource thinking is applied to WWII Wehrmacht sites in northern Norway, a heritage that previously has been othered and excluded. How does it impact on the understanding of this particular heritage and how may it be challenged and transformed through encounters with an unruly heritage that potentially defies and distances such conceptualisation?     

The Knowledge-Centred Approach to the Somali Cultural Emergency and Heritage Development Assistance in Somaliland

Somalia has suffered a civil war since early 1991. Systematic looting, destruction and illicit excavation of sites continue without the international community (including academics, government organisations, heritage workers and humanitarian aid organisations) acknowledging this problem, let alone addressing it. The pre-war approaches to Somali cultural heritage lacked awareness-raising initiatives and basic dialogue with local communities, and hence remained uninformed about local views and methodologies regarding heritage. This has resulted in a lack of interest in building a local foundation and infrastructure for heritage management and archaeological research in the country. Today, it is clear that no measures were taken to protect cultural heritage during two decades of armed conflict in Somalia. Recently, archaeological material has become the target of ideologically motivated destruction. However, in post-conflict Somaliland, a self-declared, de facto country where there is peace and stability, possibilities for protection and management of cultural heritage exist. In order to carry out such work, an understanding of local practices is necessary. Hence, this paper presents unique research into local heritage management strategies and unveils indigenous heritage management methods, which the author refers to as the knowledge-centred approach. This approach emphasises knowledge and skill rather than objects, helping cultures such as the Somali, with strong oral transmission of knowledge, preserve their cultural heritage even in times of armed conflict. Also, this paper presents a critical assessment of the Somali cultural emergency as a whole and suggests ways of assisting different stakeholders in the protection of Somali heritage in the conflict and post-conflict eras.     

文化遗产旅游商业化的路径依赖理论模型

文化遗产地的旅游发展部逃脱不了这样的一个发展模式：遗产被“发现”、被包装后推向市场,开始走入现代化的发展道路,起到了地区经济的带动效益,但最终又不免陷入“过度商业化”的困境。本文总结了遗产地旅游商业化的动态过程,通过旅游开发中。文化资本和经济资本的转化,对遗产资源开发的商业化作了理论阐述,提出文化遗产旅游商业化“路径”依赖的假说,并建立遗产地旅游商业化发展的理论模型。     

Musical memory,heritage and local identity: remembering the popular music past in a European Capital of Culture

This paper explores the relationship between rock music, collective memory and local identity, by focusing on events connected to Liverpool's status as European Capital of Culture 2008. The first part of the paper describes these events and how memories of local rock music were attached to heritage and local identity and mobilised to validate Liverpool as a capital of culture, whilst in turn the city's Capital of Culture status served to validate particular ways of remembering the local musical past. The second part of the paper considers the broader significance of these events by relating them to three pan-European trends in cultural policy: the development of the cultural and heritage industries; the protection and promotion of local culture and identity; and the fostering of cultural diversity and integration. It highlights the general significance of the popular music past for cultural policy in Europe, but also the politics of popular music memory and how it involves a complex and dynamic process of negotiation that relates to cultural policy in particular ways. The paper concludes by arguing that popular music offers a specific and productive focus for research on cultural policy, heritage and local identity in Europe.     

态度与价值:遗产旅游体验模式探析——以苏州平江历史文化街区为例

"遗产资本化"(Heritagization)是遗产被用于实现特定目标的社会进程,是遗产旅游的核心,遗产旅游开发是遗产资本化的当代形式,遗产旅游开发的直接目标即向公众提供真实性的遗产体验。本文结合苏州平江历史文化街区的旅游产品开发案例,根据对社交媒体(Social Media)中旅游博客(Blog)原创文本的内容分析(Content Analysis,CA)和语义网络分析(Semantic Network Analysis,SNA),挖掘旅游者对案例遗产旅游地的个人态度和价值认知情况,进而提出一个由旅游者对遗产的个人态度及其遗产价值认知所构成的遗产旅游体验开发框架,勾勒出文化遗产旅游开发的战略导向。     

Understanding cultural heritage in Turkey: institutional context and organisational Issues

This paper explores Turkey’s cultural heritage system from the perspective of the ‘Heritage Chain’, which sees the heritage sector as an interconnected series of relationships and activities including protection and conservation, archaeological activity, research and museum presentation. By reviewing quantitative data along each step of the chain, we construct a holistic perspective that shows interrelationships between activities and illustrates which parts of the system are underdeveloped. By demonstrating the effects of Turkey’s distinct combination of bureaucratic fragmentation and centralisation on professional practice among conservators, archaeologists and museums, we argue for increased attention to administrative issues within heritage studies.