The “who” and “how” of place marketing: the role of the private sector in Rutherford County,North Carolina

ABSTRACT

Private sector actors are often viewed as a part of the outcome for an economic development project. The assumption, however, ignores the early role of the private sector in marketing places for firm recruitment. Through a study of two recruitment projects in Rutherford County, North Carolina, I examine the points of entry of private sector actors in the place marketing process. Data gathered from interviews and primary sources reveal that the private sector is actively leading the recruitment of firms and the marketing of places. This paper shows how private sector actors produce knowledge about places, market a place within their own interests, and shape a government’s agenda through their involvement in place marketing. Examining economic development actors as active place-makers reveals how, through place marketing processes, these actors incorporate their own interests in the construction of place.     

Synergies between geography,planning and vocationalism in curriculum development and implementation

Geography curricula are being transformed by the increasing emphasis on skills, employability and professional competencies. In this paper, we contribute to these ongoing debates through reporting and reflecting on one curriculum transformation introduced in response to these pressures: the development of a Bachelor of Planning pedagogically framed within geography at Macquarie University. We explore the ways in which the vocational orientations of a planning degree can be woven through a geography curriculum, and its communication to a cross section of stakeholders. The paper highlights the complexity of implementing vocationally oriented curricula and provides signposts for those considering such a transformation.     

Firing up craft capital: the renaissance of craft and craft policy in the United Kingdom

Crafts have recently been experiencing a renaissance. This revitalization sees craft increasingly recognised as a growing industrial sector with benefits linked to educational, cultural and economic development policy agendas. This paper engages with policy debates around the place of craft in the United Kingdom from 2010. Drawing on craft sector perspectives and UK government policy initiatives it situates the disciplines and practices of craft within their institutional support networks, organizational contexts and draws attention to the role of individuals in driving agendas. The paper focuses on the national facing crafts development organizations, the UK Crafts Council and the UK Heritage Crafts Association, alongside recent policy discussion emerging from the UK Department for Business, Innovation and Skills. Recognizing that the legacies of past practice often inform contemporary agendas, the paper explores how the advocacy of craft in the recent past has shaped the place and positioning of craft in contemporary UK politics.     

Enrolling the Private Sector in Community Development: Magic Bullet or Sleight of Hand?

The role of the private sector in international development is growing, supported by new and evolving official programmes, financing, partnerships and narratives. This article examines the place of the private sector in ‘community development’ in the global South. It situates corporate community development (CCD) conceptually in long‐standing debates within critical development studies to consider the distinct roles that corporations are playing and how they are responding to the challenges and contradictions entailed within ‘community development’. Drawing on field‐based research across three different contexts and sectors for CCD in Fiji, Papua New Guinea and South Africa, the article suggests that caution is required in assuming that corporations can succeed where governments, non‐governmental organizations (NGOs) and international development organizations have so often met with complex challenges and intractable difficulties. We argue that four specific problems confront CCD: (a) the problematic ways in which ‘communities’ are defined, delineated and constructed; (b) the disconnected nature of many CCD initiatives, and lack of alignment and integration with local and national development planning policies and processes; (c) top‐down governance, and the absence or erosion of participatory processes and empowerment objectives; (d) the tendency towards highly conservative development visions.     

“It was amazing to see our projects come to life!” Developing affective learning during geography fieldwork through tropophilia

This research, conducted with groups of undergraduate students before and after a European fieldwork exercise, critically examines the pedagogic value of fieldwork and its ability to provide students with transferable skills. This is achieved using Anderson and Erskine’s lens of tropophilia – the aesthetic connection between people and place – to explore the influence of “being” in the field upon affective learning. In doing so, this research suggests (1) that encouraging students to recognize how their own affective skills may influence the types of knowledge(s) that are produced on fieldtrips and (2) that people-place connections have the ability to inspire students to become more self-reflexive about their position(s) as learners.     

Rethinking 'disciplinary' history: geography in British universities, c. 1580–1887

Against a background of recent work in the history of geography and of geographical knowledge, the paper considers evidence for the place of geography within British universities before the formal establishment of the first departments of geography. Attention is paid to geography's discursive connections with other subjects within given university curricula, and to the values placed upon its teaching by contemporaries. The paper argues that extant historiographies for British geography should be revised in the light of such evidence. More importantly, the paper raises questions about the sites and intellectual spaces in which geography has been situated and about the content, nature and purpose of writing geography's 'disciplinary' history.     

Anthropocene and the dawn of a planetary civilization

This exploratory article invites anthropologists to renew their curiosity about the human condition and creatively decode today's contemporary myth-making practices. After a decade of active academic engagement with the Anthropocene, we would do well to turn our endless curiosity about the world and its diversity to the Promethean stories ecomodernists are spreading with accelerated ease within the public sphere. To burst out of our media-saturated environment, the author asks: what patterns of deglobalization and reglobalization will emerge from the stories we tell each other about the Covid-19 pandemic and the health of the planet? In what ways do these stories inform us about the society we want to create, inhabit and pass on? The author shows how redeploying our skills as storytelling analysts and ethnographers of embodied and collective experiences helps us to renew questions about place and mobility. As we enter a new era of symbolic manipulation, remembering the importance of myths may help us contribute to the emergence of a planetary civilization that the earth appears to be calling for.     

Management skills for artists: ‘learning by doing’?

Although artists must usually be self‐reliant when managing their business, an artist’s education typically concentrates on artistic skills rather than managerial knowledge. This paper analyses the current curricula of 154 art institutions (public and private), focussing on the so‐called DACH countries (Austria, Germany and Switzerland). The results show a deficit in the implementation of economic and, especially, business‐related topics in the education of artists at art universities and institutions. A glimpse at Anglo‐American countries shows that, unlike in Europe, art schools are more open‐minded about implementing economic content into their curricula.     

Australian geography: The next 10 years (and beyond)?

Geography: Shaping Australia's Future (2018) provides a ‘strategic plan’ for geography aligned with the national research priorities, as well other key areas where Australian geographers are addressing environmental and societal challenges. To provide context, we first describe the state of geography in Australian universities. We then articulate ways forward for strengthening Australian geography—both within the discipline and how we interact externally. We describe how geography may better contribute to policy agendas, capitalising on our unique perspectives of space, place and the environment, but also highlight how we might improve these contributions through a more unified approach across human and physical geography. Third, we discuss opportunities for geographers to build the reputation of the discipline and ways to advocate for its importance in the wider academy, school curricula and community. We conclude with some preliminary suggestions on how Australian geographers may better engage and contribute to the United Nations Agenda 2030 Sustainable Development Goals.     

Making Sense of the Scottish Community Energy Sector – An Organising Typology

The community energy sector is widely understood to be a pluralistic sector, encompassing a broad range of aims, motivations, and practices. This heterogeneity is, however, still not very well understood. Dominant analytical frameworks in the study of energy geographies offer little in the way of exploring the diversity of motivations, visions, and social relations that are present within the community energy sector, nor their causes or consequences. Drawing on the notion of ‘critical pluralism’, this paper aims to highlight the diverse range of sociotechnical configurations that make up this sector in Scotland, and begins to discuss some potential causes and consequences. To do so, it presents a novel community energy typology, based on an analysis of technical and social dimensions of 367 projects in Scotland. This shows that whilst the Scottish community energy sector contains a broad range of motivations, technologies, and social practices, the sector has become dominated by groups for whom energy generation is a means to achieve local socio-economic development. The paper discusses the community-level and policy drivers that may have contributed to this. It also discusses how we can begin to understand a diverse sector’s ability to affect the wider structures in which it operates.     

Uncoupling binaries,unsettling narratives and enriching pedagogical practice: lessons from a trial to Indigenize geography curricula at the University of Adelaide,Australia

The development of culturally and social inclusive curricula is an important aspect of teaching geography. In countries such as Australia with a history of colonial oppression and dispossession the need to acknowledge Indigenous history and peoples in teaching is vital. This paper reports on the lessons learned from being part of the Indigenous Enrichment of Curricula Project (IECP) for geography curricula at the University of Adelaide, Australia. Drawing on advice from an Indigenous Reference Group, this project trialled the use of visual and aural delivery mechanisms, the development of country-based assessments, the use of “co-run conversations in safe spaces” and embedding of key narratives and storylines to provoke student learning and cultural reflexivity. Challenges are reported on, including working out how to decolonize curricula without adopting binary and essentialist constructions of Indigeneity, how to involve Indigenous colleagues without overburdening them, and how to represent Indigenous knowledge. The paper concludes that Indigenizing or enriching curricula must go beyond a content focus and avoid superficially gilding the lily (by the addition of culturally palatable and romanticized “nuggets” of Indigenous knowledge) but build towards a drastic re-structuring in practice of entire course frameworks consistent with Indigenous ways of doing and seeing.     

What's in a name? Anthrozoology,human‐animal studies,animal studies or…? (Respond to this article at http://www.therai.org.uk/at/debate)

Human interactions with other animals feature regularly in the pages of Anthropology Today, and academic research focusing on the human‐animal relationship is undergoing something of a boom in the social sciences and humanities generally. This comment, prompted by Caplan's paper ‘Death on the farm’ in the last issue of AT, considers the place of human‐animal interactions in anthropology through a discussion of the terminology and methodologies employed by scholars within this area. It is argued that such a discussion is instructive because, as the etymology of the term suggests, anthropology is ultimately concerned with ‘understanding humans’. The ways that we, as researchers, choose to distinguish between humans and other animals, and the ways that we choose to represent our informants' interactions with other animals, can provide considerable insight into how all concerned think about what it means to be human.     

Career paths and mobility in the Swedish hospitality sector

ABSTRACT

How career paths are interpreted and conceptualised by hospitality workers and industry representatives remains underexplored in current literature. In this paper, we highlight and discuss sector-specific and contextual factors that influence the possibility of establishing a career within the Swedish hospitality sector. The paper uses interviews with hotel managers, who describe and discuss motivations and choices made throughout their own careers and interviews with young (former) seasonal hospitality workers who describe and reflect on their future plans and work-life experience. Additional data are derived through observations at national seminars and meetings for representatives from the Swedish tourism and hospitality industry, where issues of competence and careers were discussed. The findings indicate that the shaping of career paths within the hospitality sector is influenced by two normative and discursively produced ‘truths’ about career paths in the hospitality sector: the importance of internal knowledge transfer and the importance of high mobility. These narratives impose expectations on individuals to be mobile, to change jobs frequently and to work their way from the bottom-up within the industry, and are based on a presumption of a diversified and dense local hospitality labour market. However, since the conditions are different due to contextual, geographical features of labour market size and structure, attractiveness of places, etc., these expectations are difficult to fulfil in places other than in larger urban areas. These normative assumptions of what a successful hospitality career is also have consequences for the development of the hospitality sector as external influences of competence from other sectors and higher education are not seen as valuable, which makes the sector self-contained and not open to external, potentially innovative knowledge.     

Anthropologists,Education, and Autoethnography

Autoethnographies place personal experience within social and cultural contexts and raise provocative questions about social agency and socio-cultural constraints. Several authors are discussed who write about educational settings that are quite familiar to them, thereby positioning themselves as insiders to the milieus studied. At the same time, each book considered here poses dilemmas for the construction of an insider/outsider divide, leading to questions about how to evaluate an insider perspective. For the wider discipline of anthropology, these texts remind us that our scholarly production takes place in the context of particular social fields within which we negotiate as social actors.     

Empowered spaces? Management articulations of gendered spaces in apparel factories in Karachi,Pakistan

Feminist scholarship has often focused on gendered workspaces within the apparel sector, where it is taken for granted that it is work conventionally attracting neophyte women. Within it, the task of managers is to discipline these young women to become docile and malleable workers. While this may have held to be the case temporally and regionally, South Asia’s experience has exhibited country-specific facets. This article focuses on these gendered workspaces in three factories in Karachi, Pakistan, in which we undertook research. In this context, there was a deliberate change in place facilitated by a United Nations Development Program’s Gender Promotion (GENPROM) initiative – to recruit and retain women workers, even though they acknowledged skilled workers were men. The factory managers we interviewed and spoke with used discursive tropes of gender equality and culturally appropriate women’s-only spaces as ways of justifying their labor recruitment strategy. However, digging deeper through interviews with managers at various levels suggested that their recruitment tactic had similar undertones to that revealed by early feminist research – although articulated via different mechanisms. We argue that this creation of empowerment spaces in particular Pakistani apparel sector factories requires careful tracing because it suggests how management interpellations reconfigure worker subjectivities. We also want to suggest that attentiveness to these practices is important because they may have specific bearings on temporal and spatial realities faced by Pakistan.     

Building Peace with Conflict Diamonds? Merging Security and Development in Sierra Leone

This article examines the merging of security and development agendas in primary commodity sectors, focusing on the case of peace‐building reforms in Sierra Leone's diamond sector. Reformers frequently assume that reforming the diamond sector through industrializing alluvial diamond mining will reduce threats to security and development, thereby contributing to peace building. Our findings, however, suggest that the industrialization of alluvial diamond mining that has taken place in Sierra Leone has not reduced threats to security and development, as it has entailed human rights abuses and impoverishment of local communities without consolidating state fiscal revenues and trust in local authorities. This suggests alternative strategies for resource‐related peace‐building initiatives, which we consider at the end of the article: the decriminalization of informal economic activities; the prioritization of local livelihoods and development needs over central government fiscal priorities and foreign direct investment; and better integration between local economies and industrial resource exploitation.     

Tracing the Busy Gap Rogues

Busy Gap is one of the earliest attested place names located along the line of the central sector of Hadrian’s Wall in Northumberland, yet in Newcastle during the sixteenth and seventeenth centuries it was a term of abuse, applied collectively to those who came from upland Tynedale and was synonymous with the Border Reivers. Archaeological and historical sources indicate that throughout the Middle Ages the place was located in a zone of seasonal settlement, characterized by groups of shielings probably associated with townships located in the valley of the South Tyne. The question is how to understand the role of Busy Gap, a place identified with a triangular earthwork on the north side of the Roman Wall. This paper will consider the results of recent archaeological investigations carried out by the author on the site and will investigate the place and its setting within the archaeological and historical context of early-modern Northumberland.     

Information without frontiers: Financial services,EC regulation and European cities

Using Castells' notion of the informational mode of development, this briefing investigates the changing hierarchy and function of European cities in the light of EC policies. The EC regulatory regime is identified as an integral part of the informational mode of development, setting the parameters within which the corporate sector operates. It is argued that the purpose of information flows is mainly control. A new constellation of European cities is anticipated which depends to a large extent upon the degree to which cities, competing against one another, are able to establish central urban complexes. These are based on the agglomeration economies between corporate headquarters, financial institutions and producer services at the urban level, and information flows at a global level of communications. Among the vast array of EC policies the paper identifies those in support of innovation and telecommunications, the deregulation of financial services, and regional policy as crucial for urban development. Given the requirements of infrastructure, institutions, professional skills and regulatory competence, existing metropolitan centres will capitalize on their comparative advantage and attempt to build on these in the future. These developments are likely to foster further concentration of capital and investment in a few major centres, thus counteracting other EC policies of regional equalization and harmonization. It is argued that these and other contradictions are an amplification of those already afflicting the capitalist state at both national and local levels. The paper also offers an opportunity to reassess aspects of traditional location theory, in particular central place models, in the light of these developments and finds them wanting. The same conclusion is reached regarding the cost‐benefit calculus of the Cecchini Report.     

Networks and place in Montreal's independent music industry

The significance of networks for independent music producers has been well established in the urban‐economic geography literature and the literature centred on cultural industries. In this article, we seek to build on this literature by considering how place‐based attributes mediate network development; that is to say, how the unique characteristics of place (such as historical and cultural attributes) determine networking outcomes among spatially proximate actors. Specifically, we consider the importance of place through an examination of Montreal's independent music industry. Drawing on 46 semi‐structured interviews with key actors in the industry, we illustrate how Montreal's bilingual identity contributes to network dynamics within the industry.     

Class in a Glass: Capital,Neoliberalism and Social Space in the Global Wine Industry

Abstract: This paper explores the evolving relationship between class and capital in the neoliberalised global wine industry. Wine is a unique sector that is possessed of intricate and underexplored aspects of class formation. Having investigated the recent restructuring of the industry under neoliberalism the paper goes on to analyse class formations in the production and consumption spheres. In this discussion we note not only the concrete economic and social dynamics of change, in terms of the differing fortunes of consumers, investors, landowners and workers, but also the physical and symbolic expressions of class in and through the countryside, as manifested in changing landscapes, discourses and idylls. In conclusion we analyse relationship between capital, class formation and accumulation across and within different scales in the context of a rapidly globalising sector that is so rooted in place.