台湾地区博物馆发展文化创意产业的理念与实践

文化创意为近年来发达国家地区竞相发展的经济力,我国台湾在地方政府的鼓励扶持下,利用文化创造活力强、文物资源丰富等优势,积极发展文化创意产业,成果突出,其中台北"故宫博物院"具有台湾地区博物馆发展文创产业指标的地位。台北"故宫博物院"通过精心设计展览内涵、向社会开放文物数字资源、培养民众美学素养等方式,吸引并固定了一大批观众;同时还积极开拓商机,征求厂商合作开发文物衍生商品,并结合典藏文物特色设计餐饮空间,文化创意产业获得了可观的产值和显著的社会效应。

The Concept and Practice of the Cultural Creative Industries Development in Museums in Taiwan

Cultural creative has been the economic power competed by developed countries and areas in recent years.Taiwan has actively developed cultural creative industries under the encouragement and support of local government,the advantages of strong cultural creativity and rich cultural resources.The results were striking,in which Taipei Palace Museum was in indicators status of museum's cultural creative industries in Taiwan area.Taipei Palace Museum attracted and fixed a large number of audience through exhibit...