旅游景区的旅游活动"导引"设计探讨--以都江堰为例

本提出了景区旅游活动“导引”概念，并对旅游活动“导引”特征、设计要素进行了分析，认为景区旅游活动“导引”应该包括解说系统、路径系统、标识系统和服务系统。章最后对都江堰的景区特征和资源特征进行了分析，根据都江堰水利工程的工作原理提出了都江堰旅游景区旅游“导引”设计方案。

ABOUT THE DESIGNING OF TRAVELING GUIDE OF THE SCENIC REGION

This paper advised that a scenic region should provide tourists satisfied services, which included guiding tourists how to plan his traveling route, providing explaining about scenic spots, indicating directions of scenic spots, and so on. For this reason, the tourist guide in the scenic spot have the characters of service and synthesis and position, and direction, and guide, and so on. The paper conclude that the system of traveling guide of scenic spot include four sub-systems, that is attendant system, sign system, route system and explaining system. The article analyzed the example scenic spot of Dujiangyan, point out that the scenic spot traveling guide did not pay attention to the natures of the tourism resources, and did not mention the principle of the Dujiangyan project working. Most of the tourists of going to Dujiangyan scenic spot have to visit from the end to the beginning. According to characters of the scenic spot, the paper designed the traveling guide of Dujiangyan scenic region, that is going in the scenic spot from double-king temple (explaining, and enjoying the all of the scenic), then going along to Anlan Bridge, Yuzhui (guide explain), then tourists go to Feisan Weir and Baopingkou after have a rest. Which formed a completed traveling rout and traveling guide sytem.